[HCM] Senior Trade Marketing Executive

Công ty TNHH Pizza Việt Nam (Pizza Hut)

Hồ Chí Minh

Thỏa thuận

03/10/2026

Toàn thời gian

Ứng tuyển

Ngành nghề:

Marketing - PR, Phát triển thị trường, Marketing / Truyền thông / Quảng cáo, Tiếp thị - Quảng cáo

[HCM] Senior Trade Marketing Executive

Salary: Negotiation

Location: Ho Chi Minh Office (Văn phòng Hồ Chí Minh)

Team: Marketing (Tiếp thị)

Application deadline: 28/[protected info]

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Job Description

Role Overview

The Senior Trade Marketing Executive plays a pivotal role in driving foot traffic, transaction volume, and overall sales growth across nationwide store channels. Responsible for end-to-end local trade execution, this role leads POSM lifecycle management, local promotional activations, third-party vendor operations, and strategic partner collaborations.

Ensuring total campaign readiness, seamless store-level promotional rollout, rigorous POSM budget management, and continuous performance tracking to maximize ROI.

Key Responsibilities

POSM & Ad-hoc Campaign Management

Lead monthly POSM lifecycle planning, forecasting, distribution, and in-store execution across all stores nationwide.
Oversee the design, production, and rollout of ad-hoc promotional materials for localized store activations, and channel-specific tactical pushes.
Oversee the strategic rollout of integrated marketing and social assets to maintain total campaign readiness and strict quality control.
Conduct regular store audits to guarantee strict brand standards, optimal POSM display visibility, and prompt replacement of outdated materials.

Campaign and Promotion

Execute all trade promotions, local tactical campaigns, and seasonal offers
Provide clear operational guidelines and promotional toolkits to store managers to ensure high execution compliance at the store level.
Build and manage data-driven report dashboards to track, evaluate, and report on product and promotional performance.

Commercial Agility & Market Intelligence

Proactively analyze channel sales performance, foot traffic, and conversion metrics to propose targeted promotional mechanics aimed at boosting incremental volume and average ticket size.
Track, measure, and evaluate active promotional mechanics and campaign ROI through comprehensive post-mortem reporting.
Monitor localized market conditions and competitor trade activities to propose swift, data-driven promotional adjustments.

Stakeholder Management & Reporting

Manage relationships with production vendors, printing suppliers, and logistics partners to ensure high-quality, cost-effective, and on-time POSM delivery.
Oversee vendor performance, contract negotiations, quality control, and execution audits.
Track trade marketing expenditures, reconcile monthly POSM invoices, and manage vendor payment processes within target financial timelines and budget limits.

Key Requirements

Bachelor's degree in Marketing, Business Administration, or a related field.
Minimum 3-5 years of progressive experience in Trade Marketing, Channel Marketing, or Commercial Operations, ideally within F&B, QSR, retail, or fast-paced FMCG sectors
Strong analytical and numerical skills with proven experience in trade promotion evaluation, ROI tracking, budget management, and sales data analysis.
Proven track record of managing POSM production timelines, third-party vendor networks, and large-scale retail execution
Fluent in English with strong presentation and corporate storytelling skills.
Highly organized, detail-oriented, proactive, hands-on, and comfortable operating in a fast-paced retail network environment.

Preferred Profile

In-depth understanding of Vietnam's QSR/F&B landscape, retail foot-traffic dynamics, and consumer promotion sensitivity.
Strong cross-functional leadership capable of collaborating smoothly with store operations and external partners.

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Vị trí [HCM] Senior Trade Marketing Executive do công ty Công ty TNHH Pizza Việt Nam (Pizza Hut) tuyển dụng tại Hồ Chí Minh, Joboko tự động tổng hợp mức lương Thỏa thuận, tìm thêm việc làm về [HCM] Senior Trade Marketing Executive hoặc công ty Công ty TNHH Pizza Việt Nam (Pizza Hut) ở các link phía trên

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