[HCM] Trung Tâm Everest Education Tuyển Dụng Quản Lý Growth Marketing Full-time 2023

You will...
Your primary responsibilities include:
Strategic Planning & Execution
● Co-develop marketing strategy including generation and prioritization of growth
experiments to identify and scale up growth online and offline channels
● Create and manage detailed execution plan for growth, including target setting, tracking,
and optimizing performance
● Communicate across internal and external stakeholders including Academic, Product, and
Operations to align on project objective, timeline, and resource management; report to
key stakeholders, including senior management
● Refine product positioning and iterate messaging for target customer personas based on
research analysis of market trends
Product Marketing & Growth
● Modeling a growth mindset for the team to experiment and make data-driven decisions
● Oversee the execution of growth marketing campaigns and business-as-usual workflows.
Current channel experiments include KOL/KOC, content, paid marketing, and offline
community events
● Conducting reports and analyses across marketing campaigns, using data to drive better
results through an approach with rapid testing and learning
Research & Analysis
● Conduct customer and stakeholder research to drive insight and translate these insights
into innovative campaigns
● Market intelligence - be the expert on customer behavior & purchasing journey - and
understand the competitive landscape to integrate with marketing planning
Management & Leadership
● Manage growth marketing budget across all channels
● Promote a culture of meritocracy, self-awareness, and continuous improvement implement
planned marketing and growth activities
● Hire, train, coach, and lead Growth team to implement planned marketing and growth
activities, including development of documentation and SOPs
● Other duties as requested by your manager
Must have...
These are the minimum requirements. We can't accept you in this role unless you have them all:
● Great empathy and understanding of user psychology
● Excellent communication skills in Vietnamese and English, including demonstrated project
management skills
● Strong analytical skills, ability to process complex data in the highly dynamic business to
recommend actionable projects or processes
● Ability to work independently and proactively, with an exceptional sense of ownership and
responsibilities
● Ability to pitch business proposals and attain buy-in to influence multiple stakeholders
● Critical thinking and willingness to roll up one's sleeves to get the job done
● Ability to work in a fast-paced, entrepreneurial environment
● Good collaboration skill to work with cross functional teams
● At least 3 years of experience in relevant fields such as Growth, Performance Marketing,
or traditional Offline Marketing, with a particular focus on one of the following areas:
○ Digital Marketing
○ SEO Optimization
○ KOL/KOC & Community Management
○ Affiliate Marketing
○ Partnerships/Business Development
You'll really stand out if you have...
These are additional qualifications or "nice to haves" that will help you stand out during the
application process:
● Bachelor's degree in Marketing, Data, Business, or Finance
● Familiar with the Education or Edtech market and to have the ability to leverage local
nuances to design growth activities that are highly relevant to our users
You get...
● Opportunities to work on highly impactful projects and engage with senior management
● To develop in-depth expertise about growth marketing
● To become an excellent project manager to handle complex and impactful projects
● Competitive Salary, Team Bonuses, and Annual Performance Bonus
● Unlimited Vacation Policy
● Social and Private Health Insurance
● Company dinners, team lunches, offsite retreats, 5-for-5 stipends, etc.
● Mentor-Mentee Program
● Advanced Studies Grant for personal development
● Substantial opportunity and training for career development
How to apply:
Please apply via our Application Form