SOHO Customer Solution Specialist

1. SOHO Deposit Product Development
• Develop and enhance deposit products and solutions tailored to SOHO customers' needs. Conduct market research and competitor benchmarking to identify opportunities for product improvement. Propose new product features, pricing, and benefits to support SOHO customer acquisition, retention, and deposit growth. Monitor product performance and recommend improvement initiatives based on business results and customer needs.
2. SOHO Deposit Policy Management
• Develop, review, and maintain deposit policies applicable to SOHO customers. Ensure deposit policies are aligned with the Bank's business strategy, internal regulations, and applicable regulatory requirements. Coordinate with relevant departments to implement and communicate policy changes effectively. Monitor policy implementation and identify areas requiring improvement or clarification.
3. SOHO CIF Management Guideline
• Develop and maintain CIF management guidelines for SOHO customers. Ensure consistency and accuracy in customer information management across relevant systems and processes. Coordinate with relevant stakeholders to address CIF-related issues and improve customer data management. Review and update guidelines in response to changes in products, systems, regulations, and operational requirements.
4. SOHO Account Opening Guideline
• Develop and maintain account opening guidelines for SOHO customers. Review and improve account opening procedures to ensure a smooth and efficient customer onboarding experience. Coordinate with Branches and relevant Head Office departments to ensure consistent implementation of account opening guidelines. Identify opportunities to simplify processes, reduce manual work, and improve onboarding efficiency while maintaining appropriate risk and compliance controls.