Key Account Manager - Abbott Vascular (Mekong Delta)

ROLES & RESPONSIBILITIES

1, Purpose of Job:

• Responsible for ensuring that the assigned territory meets or exceeds Abbott Vascular business objectives.

• Maximize the return on investment in key hospital accounts by planning and implementing a strategic approach that aligns with business strategy in both sort-term and long-term.

• Achieve profitable business relationships by building a partnership with key hospital accounts.



2, Core job responsibilities:

• Drives product usage by scheduling sales calls to meet with current and potential customers to fulfill unit growth objectives assigned by company on a weekly/monthly/quarterly/annual basis.

• Implements and execute sales strategies set by management at existing and potential accounts to effectively promote Abbott Vascular products to appropriate hospital personnel and physicians.

• Develops action plans (i.e., weekly, quarterly, monthly) by analyzing assigned accounts' situation and reports identifying the needs of particular accounts and discussing issues with manager to help the organization achieve its usage and market share goals.

• Identifies key accounts, health care professionals, and business issues that have greatest effect on use of company products by meeting with existing and potential customers to identify their clinical needs, goals and constraints related to patient care.

• Supports actual procedures in the cathlabs and operating rooms of hospital accounts to gain insight into the characteristics and specific needs of each physician and each member of the cathlab staff.

• Conduct regular product in-service to assigned accounts to ensure physicians' knowledge of AVD product's safety and efficacy.

• Develops relationships with hospital personnel to make new contacts in other departments within hospital and to identify key purchasing decision makers in order to facilitate future sales.

• Strengthens customer relationships by performing support activities (e.g. internal and external customer training, new product launches, and product and clinical updates).

• Builds networks of contacts on behalf of company to stimulate interest in company's products by attending and participating in trade shows, educational conferences, and seminars.

• Supports distributors to participate tenders and gain high quota.

• Tracks and drives drug eluting stent, guidewires and balloon dilatation catheter usage at assigned accounts.

• Collects and analyzes market data and AV market share.

• Collects and analyzes competitors' activities and programs.

• Checks inventory consignment level at assigned accounts and ensures optimal inventory consignment and speedy replenishment.