Market Insights Senior Manager

British american tobacco Vietnam

Địa điểm làm việc: Hồ Chí Minh

Hết hạn: 22/10/2023

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Mô tả công việc

BAT VIETNAM IS LOOKING FOR A MARKET INSIGHTS SENIOR MANAGER
SENIORITY LEVEL: Senior Level
FUNCTION: Marketing
SALARY RANGE: Competitive market salary + Bonus scheme + Excellent benefits
LOCATION: Ho Chi Minh, Vietnam
ROLE POSITIONING AND OBJECTIVES
Reports to: Cluster Head of Consumer Marketing
Reporting Level: Manages Self
WHAT YOU WILL BE ACCOUNTABLE FOR
• Bridging Consumer Insights and Commercial Success: Drive transformative research initiatives with leading agencies, influencing business strategies with impactful, on-time insights. Bridge the gap between consumer understanding and market success, driving growth initiatives to new heights.
• Insightful Storyteller: Translate data and information into powerful insights and foresights. Deliver compelling analysis and recommendations through persuasive presentations and comprehensive written reports.
• Stakeholder Engagement: Cultivate strong relationships with internal stakeholders, external partners, and research agencies. Ensure seamless collaboration for the successful execution of research projects and the generation of impactful insights.
• Team Development: Take on a leadership role in mentoring and developing junior team members, fostering a culture of continuous learning and growth. Provide guidance and support to ensure each member thrives in their respective roles.
• Innovation & Transformation Drive: Continuously innovate tools and methodologies to enhance the depth and precision of data analysis. Proactively identify and propose process improvements to heighten the efficiency of generating consumer, customer, and competitor insights, helping to drive business excellence

Yêu cầu

ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE
• Bachelor's degree in business, marketing, economics or any related field.
• Minimum experience of 5 years in Insight/Business Intelligence/Brand Marketing
• English, Vietnamese Fluent
• Expertise in comprehensive research methodologies, from conventional to innovative techniques, with adeptness in result interpretation and application
• Excellent communication, storytelling and presentation skills, with the ability to clearly convey complex ideas to diverse audiences. Bonus points for proven advanced data visualization skills
• Budget management, project management expertise and vendor selection experience

Quyền lợi

13th month salary
Insurance
Annual leaves

Thông tin khác

Ngày Đăng Tuyển
22/09/2023
Cấp Bậc
Trưởng phòng
Ngành Nghề
Hàng tiêu dùng
Lĩnh vực
Hàng tiêu dùng
Kỹ Năng
Insight Generation, Market Analysis
Ngôn Ngữ Trình Bày Hồ Sơ
Bất kỳ

Thông tin chung

Ngày hết hạn: 22/10/2023
Thu nhập: Thương lượng

Giới thiệu công ty Xem trang công ty

British American Tobacco (BAT) started its operation in Vietnam in October 1994. BAT's brands in Vietnam include Kent, State Express 555, Craven A, White Horse, 7 Diamonds, Everest, Virginia Gold, Dunhill and PallMall. With a total of nine brands for the Vietnamese consumers, BAT holds a robust market position in the Vietnam market. Today, BAT is one of the most successful international businesses in Vietnam. Regarding working environment, BAT also holds the "Global Top Employer" Award...

Quy mô công ty

Từ 101 - 500 nhân viên

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