Marketing Assistant Manager

Responsibilities
[Vietnam Marketing/Sales Support Activities]
• Support Marketing Manager to establish medium-to-long-term strategies and business plans, manage sales/profit (P&L)
• Ownership and Manage assigned categories: new products launching and existing product portfolios
• Plan and execute assigned brand campaigns, establish and execute quarterly and monthly marketing operation plans
• Manage marketing budgets and report on assigned category, channels.
• Plan and order promotions and materials for distribution channels
• Champion of Offline channels and support Champion of Online channels.
• Perform other PR tasks relating to campaign and channel assigned.
[Market Intelligence & Business, Campaign Performance Analysis]
• Research market trends, analyze consumer responses, conduct customer surveys, evaluate brand and financial performance, and track KPIs.
• Establish and execute annual brand plans, analyze marketing campaign results
[Collaboration with Cross-functional Teams, Agencies]
• Collaborate and coordinate with cross-functional teams to execute strategies and achieve business goals
• Collaborate with agencies and partner firms.