Marketing Communication Executive/ Nhân Viên Truyền Thông & Tiếp Thị

Report to: Brand & Marketing Senior Manager
Key Accountabilities
1/ Brand communication:
- Collaborate with the brand team and other stakeholders to fully understand communication needs and deliver content across all channels.
- Execute detailed communication plan across multi-platform in line with given corporate and brand direction to achieve business goals and establish strong brand connections.
- Key individual responsible for developing detailed content for all marketing collaterals across various channels and partners, including product collaterals, sales materials, and more.
2/ Social Content Management
- Develop the content plan, including content angles, scheduling, and detailed content on a yearly, monthly, and weekly basis for multiple social media platforms with specific requirements on Always-on content, marketing activities, products or other services, following aligned directions.
- Work closely with the Creative team to make sure all materials will be aligned with the concept and demonstrate the right mood and tone of the content.
- Manage, review & control requirements from internal stakeholders to ensure the right content & quality on social owned channels is implemented within the timeline.
- Monitor and engage with social media platforms, respond to inquiries, and handle customer's comments on posts.
- Track and alert negative comments or posts on social channels that can make impact on brand reputation.
- Monitor and conduct competitor activities reports to understand what they are performing and have a proper action plan.
- Observe and understand the target audience, social trends, and opportunities mapping in the content plan.
- Utilize analytics tools to measure the performance of the brand on social platforms and propose aplan to deliver the brand objectives
3/ Owned channel management
- Develop and implement all owned channel of Hanwha Life, including social channels (FB, Instagram, Youtube, Zalo, Tiktok...) and corporate website to promote the brand and customer engagement.
- Manage and supervise all content and visuals publishing on all owned channels.
- Ensure the corporate website is regularly updated with the latest information and provides excellent user experience.
Benefit
- Competitive salary (100% salary during probation).
- Bonus: 13th-month salary and the performance-based bonus of up to 30% of the total annual package.
- Full social insurance, personal accidental & health care insurance, group life insurance (death and dismemberment).
- Provide an advanced Health Medical pre-check-up from the 1st week of your probation.
- Gifts for new comers and on special occasions
- Modern facilities in the spacious office
- 15 Annual leaves.