Marketing Communications ManagerCông Ty Cổ Phần Tasco
Nơi làm việc: Hà Nội
Ngành nghề: Truyền thông/Internet/Online Media, Quản lý điều hành, Marketing - PR, Search Engine Marketing, Marketing / Truyền thông / Quảng cáo, Phát triển thị trường
Thu nhập: Thỏa thuận
Hình thức: Toàn thời gian
Ngày đăng: 22/10/2024
Hạn nộp: 15/11/2024
Mô tả công việc
As the Marketing Communications Manager at Tasco Auto, you will be responsible for shaping and executing a comprehensive communication strategy that strengthens our brand presence and customer engagement. This role will focus on leading Digital Marketing, Content Marketing, and Public Relations (PR) & Corporate Social Responsibility (CSR) initiatives to support Tasco Auto's business growth and reputation in the automotive industry.
1. Digital Marketing:
• Develop and manage digital marketing strategies across multiple platforms, including social media, search engines, and email marketing to drive brand awareness and customer acquisition.
• Oversee the performance of digital campaigns through analytics tools, optimizing for conversions, traffic, and engagement.
• Collaborate with the design and development teams to ensure the Tasco Auto website and digital assets are aligned with the brand's positioning and business goals.
2. Content Marketing:
• Lead the creation and execution of a content marketing strategy that delivers compelling, consistent, and relevant content across all digital and offline channels.
• Coordinate with internal teams to produce high-quality content for blog posts, social media, newsletters, and video content, tailored to engage different customer segments.
• Manage the editorial calendar, ensuring alignment with promotional activities and product launches.
3. Public Relations (PR) & Corporate Social Responsibilities (CSR):
• Build and maintain strong relationships with media outlets, influencers, and key industry stakeholders to secure positive coverage for Tasco Auto.
• Lead the development and dissemination of press releases, media kits, and official statements to communicate brand initiatives, new product launches, and corporate updates.
• Monitor and manage brand reputation in the public domain, responding promptly to media inquiries and managing any crisis communications.
• Design and implement CSR programs that align with Tasco Auto's values, focusing on community engagement, sustainability, and social responsibility.
• Coordinate with local communities and non-profit organizations to ensure effective partnerships that promote Tasco Auto's impact on society.
• Communicate the success and progress of CSR activities through internal and external channels to enhance the company's reputation as a socially responsible leader.
1. Digital Marketing:
• Develop and manage digital marketing strategies across multiple platforms, including social media, search engines, and email marketing to drive brand awareness and customer acquisition.
• Oversee the performance of digital campaigns through analytics tools, optimizing for conversions, traffic, and engagement.
• Collaborate with the design and development teams to ensure the Tasco Auto website and digital assets are aligned with the brand's positioning and business goals.
2. Content Marketing:
• Lead the creation and execution of a content marketing strategy that delivers compelling, consistent, and relevant content across all digital and offline channels.
• Coordinate with internal teams to produce high-quality content for blog posts, social media, newsletters, and video content, tailored to engage different customer segments.
• Manage the editorial calendar, ensuring alignment with promotional activities and product launches.
3. Public Relations (PR) & Corporate Social Responsibilities (CSR):
• Build and maintain strong relationships with media outlets, influencers, and key industry stakeholders to secure positive coverage for Tasco Auto.
• Lead the development and dissemination of press releases, media kits, and official statements to communicate brand initiatives, new product launches, and corporate updates.
• Monitor and manage brand reputation in the public domain, responding promptly to media inquiries and managing any crisis communications.
• Design and implement CSR programs that align with Tasco Auto's values, focusing on community engagement, sustainability, and social responsibility.
• Coordinate with local communities and non-profit organizations to ensure effective partnerships that promote Tasco Auto's impact on society.
• Communicate the success and progress of CSR activities through internal and external channels to enhance the company's reputation as a socially responsible leader.
Yêu cầu
• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• 5+ years of experience in marketing communications, with a strong background in digital marketing, content creation, and public relations. Experience in automotive industry is a must. Only candidates with relevant experience in the industry will be considered for further stages of the recruitment process.
• Proven experience managing CSR programs and a passion for driving social change.
• Exceptional writing, storytelling, and editing skills, with a focus on creating engaging and impactful content.
• Strong project management skills with the ability to manage multiple initiatives simultaneously.
• 5+ years of experience in marketing communications, with a strong background in digital marketing, content creation, and public relations. Experience in automotive industry is a must. Only candidates with relevant experience in the industry will be considered for further stages of the recruitment process.
• Proven experience managing CSR programs and a passion for driving social change.
• Exceptional writing, storytelling, and editing skills, with a focus on creating engaging and impactful content.
• Strong project management skills with the ability to manage multiple initiatives simultaneously.
Quyền lợi
Khác
Competitive salary and benefits package.
Opportunity to work directly with the Chairman and learn from a seasoned industry leader.
Exciting and fast-paced work environment.
Chance to contribute to the growth and success of a leading automotive compan
Competitive salary and benefits package.
Opportunity to work directly with the Chairman and learn from a seasoned industry leader.
Exciting and fast-paced work environment.
Chance to contribute to the growth and success of a leading automotive compan
Thông tin khác
NGÀY ĐĂNG
16/10/2024
CẤP BẬC
Trưởng phòng
NGÀNH NGHỀ
Tiếp Thị, Quảng Cáo/Truyền Thông > Quản Lý Thương Hiệu
KỸ NĂNG
Brand Marketing, Brand Marketing, Digital Marketing, Project Management, Public Relations, Public Relations, Storytelling, Storytelling
LĨNH VỰC
Ô tô
NGÔN NGỮ TRÌNH BÀY HỒ SƠ
Bất kỳ
SỐ NĂM KINH NGHIỆM TỐI THIỂU
5
QUỐC TỊCH
Người Việt Nam
Xem thêm
16/10/2024
CẤP BẬC
Trưởng phòng
NGÀNH NGHỀ
Tiếp Thị, Quảng Cáo/Truyền Thông > Quản Lý Thương Hiệu
KỸ NĂNG
Brand Marketing, Brand Marketing, Digital Marketing, Project Management, Public Relations, Public Relations, Storytelling, Storytelling
LĨNH VỰC
Ô tô
NGÔN NGỮ TRÌNH BÀY HỒ SƠ
Bất kỳ
SỐ NĂM KINH NGHIỆM TỐI THIỂU
5
QUỐC TỊCH
Người Việt Nam
Xem thêm
Giới thiệu công ty
Công Ty Cổ Phần Tasco việc làm
Tầng 4, Tòa nhà M5, 91 Nguyễn Chí Thanh, Đống Đa, Hà Nội
Quy mô: Từ 501 - 1000 nhân viên
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Vị trí Marketing Communications Manager do công ty Công Ty Cổ Phần Tasco tuyển dụng tại Hà Nội, Joboko tự động tổng hợp mức lương Thỏa thuận, tìm thêm việc làm về Marketing Communications Manager hoặc công ty Công Ty Cổ Phần Tasco ở các link phía trên
Giới thiệu công ty
Công Ty Cổ Phần Tasco việc làm
Tầng 4, Tòa nhà M5, 91 Nguyễn Chí Thanh, Đống Đa, Hà Nội
Quy mô: Từ 501 - 1000 nhân viên