Marketing Staff

1. Digital Marketing:
Negotiate the total quarterly and monthly budget with the BOD and allocate the budget for each channel.
Oversee and manage monthly Facebook advertising campaigns.
Lead and execute email marketing campaigns.
Track, analyze, and report campaign effectiveness to optimize performance.
2. Brand & Content Marketing:
Define the genre of content to align with brand objectives.
Coordinate with PR to deliver key messaging.
Plan, execute, and deliver email marketing newsletters.
Collaborate with the team to develop creative assets according to the marketing plan.
3. Marketing Report & Analytics:
Manage complex creative work streams to ensure timely and complete deliverables.
Work closely with cross-functional teams and stakeholders to manage expectations.
Track and analyze campaign effectiveness, providing recommendations for optimization and long-term performance improvement.
4. Event Management:
Plan, execute, and manage all SMB campaigns effectively.
Track, analyze, and report on campaign effectiveness, providing recommendations for optimization.
5. Team Building and Leadership:
Mentor and coach junior team members to foster their growth and development.
Inspire others with our brand spirit and values.
Help cultivate an open and collaborative culture within the in-house creative team.