PR Planner

OVERVIEW
Planning and successful implementation of PR & Marketing activities for the company. Working closely with whole PR Team and Headquarter Communication Team to plan and implement effective PR activities in support of the company's business objectives and thus participating in building up overall positive public image of the company.
JOB DESCRIPTIONS
- Cooperate in implementation of overall PR strategy & plan from headquarters & local directions
- Support PR team to manage the company's reputation through planning, developing and implementing specific local PR activities and programs
- Be responsible for PR strategy, plan and implementation of specific product campaigns in order to support to solve business objectives; manage PR product line's given budget
- Be responsible for PR content planning, production, detailed execution and performance during campaigns, directly report and ensure every key learning be well improved in next campaigns
- Organize and manage media events: planning and handling press conferences, media trips, media visits etc.
- Be the person in charge in the content building: Corporate PR stories (localized from HQ and well adapted with local culture), Product PR stories and company CSR activities
- Handle local media questions on routine topics within a given procurement and Communication crisis as well as customer's complaints under the leader's/ manager's guidance
- Build and maintain the professional contact management towards the decision-makers and journalists, publishers and PR agencies
- Support in other Marketing campaigns on demand