Product Launches & Campaigns:
Execute launch strategies for new products, including pre-launch hype, social media engagement, and influencer marketing.
Assist in developing and refining product positioning and messaging for various target audiences and marketing channels.
Content Creation & Management:
Develop and execute content marketing strategies to promote products, including KOL/KOC management, social media content.
Collaborate with
designers and other creative team members to produce high-quality content materials.
Manage content calendars and ensure consistent content delivery across channels.
Market Research & Analysis:
Conduct market research to understand customer needs, competitor activities, and industry trends.
Analyze customer feedback and data to identify product improvement opportunities.
Collaboration & Communication:
Work effectively with cross-functional teams, including product management, sales, and customer success to ensure alignment and effective collaboration on marketing initiatives.
Contribute to a positive and collaborative work environment.
Reporting: Provide regular reports on key performance indicators (KPIs) and campaign effectiveness.
Data-driven mindset, result oriented mindset.
Eager to learn, ability to adapt in the fast-moving environment.
Passionate to work in the Health & Beauty industry.
Good communication skill, stakeholder management & task management.