Senior Branding Executive (Global market)

Mô tả Công việc
A Senior Global Branding Executive is responsible for developing and implementing brand strategies across diverse international markets, ensuring consistency and relevance while driving brand growth and recognition.
Develop and implement a comprehensive brand strategy that aligns with the company's overall business objectives and market goals.
Conduct thorough market research to identify emerging trends, consumer needs, and competitive landscapes in various global markets.
Create and execute global marketing campaigns that resonate with diverse audiences; Collaborate with regional teams to localize global campaigns while maintaining brand consistency.
Work closely with creative teams (both inhouse and outsource teams) to produce engaging content, including digital ads, videos, social media, and events.
Increase brand recognition and equity globally through strategic partnerships, events, influencer marketing, and digital campaigns.
Collaborate with product, sales, and marketing teams to ensure the brand is represented effectively across all customer-facing materials and channels.
Monitor, track, and report on the effectiveness of campaigns, adjusting as needed.