Senior Content Marketing Specialist

Location: District 2, Ho Chi Minh City



Docosan is a health tech startup founded in Ho Chi Minh City in 2020 by two Harvard grads. We're venture backed by international investors including AppWorks (Taiwan) and Huat Ventures (Singapore). We're looking for smart, resourceful and passionate people to join us as we transform healthcare for the better in Vietnam and beyond. Our mission is to make it as easy to get healthcare in emerging markets as it is to order a Grab. Our platform enables people to find, compare, and book over 30,000 priced medical services online and offline, as well as order home test kits and treatment.



As Senior Content Marketing Specialist, you will work closely with our Marketing and Sales teams to develop newsletters, white papers, blogs, landing pages, and other content made for doctors and other healthcare providers. We are looking for someone who has excellent writing and storytelling skills as well as experience in inbound marketing & end-to-end campaign implementation.



Why you should join:



+ International team (including Harvard grads and medical doctors) with English speaking environment

+ Significant career growth potential at a friendly, fast-paced and impact-driven startup

+ Private health insurance plan

+ Dog-friendly office



What you will do:



+ Content: develop blog posts, website and landing page copy, social posts, digital ads, e-books, white papers, email copy, short instructional videos, and sales materials to engage healthcare providers and obtain new leads

+ Planning: develop a quarterly content calendar aimed at converting visitors into leads

+ Campaign Management: creating, implementing, analyzing, and optimizing multi-channel marketing campaigns to achieve lead generation goals

+ Analyzing: Monitor and report on channel & campaign performance

+ Understand Docosan's business, including our core value proposition, the market opportunity, competitive positioning, and key customer segments

+ Collaborate with sales, customer success, and product teams to better understand our customers and content needs