Senior Manager, Strategy & Planning (Monetization) - Lss

Lazada Sponsored Search Solution team (Advertising) is responsible for the monetization of the platform through internal products. As a strategy and planning Senior Manager, you will be responsible to drive performance steering, and data insights ensuring that our business strategies and decisions are always driven by data insights to achieve our goals in improving our solutions' performance and growing our users' adoption.



As the key person in monetization team,you will play a key role within the all sponsored solutions. Reporting directly to the Head of Monetization, you'll get to identify and initiate appropriate commercial strategies, initiatives, and directions for the company, and, utilizing these strategies, will drive the performance growth both for sellers and Lazada platform. Your efforts will ensure that our revenue target can be delivered and seller are given the attention, help, and cultivation they deserve.



• Work closely with the Head of monetization to define revenue growth, seller life-cycle, and commercial and monetization strategies to drive the company's goals

• Liaising closely with the Commercial Team, Marketing Team, BI to learn best practices, align corporate directions in order to initiate winning strategies for the Monetization Team

• Assist each solution head to define seller segmentation, maximize ROI, and solution penetration strategy for his/her execution plan

• Support Account Management team and Operation team on producing seller incentive packages and growth strategies

• Always challenging the status quo by exceeding performance delivery and exploring new business verticals or opportunities to grow revenue and seller adoption

• Responsible for budget planning, monitoring, and working closely with CFO and Finance team to ensure the delivery