Senior Marketing Executive (Fluent English )

- ENGLISH CV ONLY
- AT LEAST 5 YEARS EXPERIENCE IN MARKETING ROLES, PREFERABLY WITH EXPOSURE TO BOTH DIGITAL AND TRADITIONAL MARKETING
- FLUENT ENGLISH IS THE MUST
Responsibilities
The Senior Marketing Executive will independently manage and execute marketing strategies to promote our factory, attract new clients, and drive sales. This position demands a proactive and detail-oriented professional capable of marketing plans, PR campaigns, and social media strategies that highlight the factory's capabilities, including attending fair and joining exhibitions like Vifa, Spoga. The successful candidate will work closely with our European General Director and other teams to expand our customer base and elevate our brand presence in the market.
- Develop and execute marketing strategies to promote products and elevate brand awareness.
- Identify market opportunities through research and competitor analysis.
- Manage website content and optimize for SEO, conduct keyword research to identify high-performing terms and develop strategies for improving search engine rankings and driving traffic.
- Analyze website performance using analytics tools and prepare actionable reports for optimization.
- Make the creation of engaging marketing materials (brochures, presentations, catalogs) and content across digital platforms.
- Plan and execute campaigns, ensuring timely delivery and optimal results.
- Run online advertising campaigns (Google Ads, LinkedIn)
- Develop and schedule creative content across social media platforms to enhance visibility.
- Monitor performance metrics, analyze insights, and adapt strategies.
- Plan and manage participation in international exhibitions, trade shows, and client meetings.
- Ensure brand consistency and effective representation at events.
- Work closely with the sales team to align marketing activities with sales objectives.
- Prepare detailed reports on campaign performance, lead generation, and ROI.
- Manage the entire marketing workflow independently, from planning to execution and follow-up.
- Prioritize tasks effectively to meet deadlines and business goals.
- Prepare reports, coordinate meetings, and maintain marketing schedules.
- Other tasks assigned by line manager or BOD.