Senior Marketing Manager

Develop marketing strategies/plans for projects/products.Conduct market/customer research, evaluate projects/products.Formulate marketing/communication strategies for projects/products.Plan marketing for projects/products (objectives, budget, detailed plans for events/communication/CSR, etc.).Establish regulations, processes, guidelines, and forms to support marketing and communication activities.Build the project/product brand.Manage Marketing/Communication Activities.Organize marketing/communication activities with the public/target customers.Coordinate internal marketing/communication activities (employees, distributors/agents).Manage marketing and communication service providers.Evaluate Marketing/Communication Results.Summarize and analyze marketing results.Evaluate customer experience.Engage in improvement/adjustment of plans and implementation.Customer Database Management (CRM).Manage and analyze the customer database.Monitor the provision of customer databases and analysis results.Management and Operation of the Marketing Department:Ensure that all marketing activities of the department are implemented effectively and achieve business goals.Manage the marketing team, assign tasks, and ensure cooperation and individual development within the department.Perform other tasks as required by BOD.