Senior Marketing Operations attractive salary + bonus

THE NUTS AND BOLTS OF THE JOB:
This role will be responsible for supporting the execution and optimization of customer journey programs across the full customer
lifecycle including acquisition, onboarding, activation, growth, retention, and reactivation. In this role, you will collaborate with the Marketing Automation team and Account Managers, as well as cross-functionally with Strategy, CX/UX, Creative, Social, Digital Media, and CDP team members on a day-to-day basis, to provide a world-class customer experience to our clients and their audiences.
Responsibilities:
● Develop Marketing Automation strategies for key agency clients
● Integrate Antsomi CDP 365 platforms into other marketing technologies including: Website, App, Customer Relationship Management (CRM), SMS, Email, Zalo, Whatsapp, Viber, Web push, App push
● Coordinate with Antsomi CDP 365 subject matter experts and clients on specific campaign details
● Build, test, and approve journey using Antsomi CDP 365 templated editors
● Understand and evaluate campaign metrics and distribute campaign performance to the marketing team with proven ability to define and act upon data-driven insights
● Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
● Troubleshoot and provide solutions to technical errors and technology misconfiguration
● Research, test and apply best practices to improve marketing automation performance
● Author early-stage use-case requirements
● Support essential marketing operations initiatives in Antsomi CDP 365 such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing
● Work with Account Manager to define KPIs, create reporting, analyze campaign performance with related on-going tasks. Create recommendations to improve campaigns continuously.
● Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
BENEFIT
● Opportunities to grow. You get to propose your own ideas and see it through
● Work with passionate, talented, and driven colleagues who get things done
● Challenging and exciting problems that await you to solve
● Attractive up to $1300 & Bonus
● To be provided with modern equipment, laptop... necessary to improve work efficiency:
● Opportunities for professional training
● Opportunities for promotion because you will become one of the core members of ANTSOMI
● Social insurance, health insurance policies, and other benefits in accordance with the Labor Code
● Team building activity per year
● Parking allowance, lunch included
● Free snacks and beverages are available in the office.
● Monthly party, team building yearly.
● Working day: From Monday to Friday | [protected info]