Senior Performance Marketing Executive Full-time 2024

About the job
The Role:
We are looking for a Senior Performance Marketing Executive to be based in Ho Chi Minh City - Vietnam, who can drive forward our marketing services as a critical part of Intrepid's overall business. This person will own the relationships with a variety of our leading Brand partners, manage best-in-class digital marketing and execute campaigns that are aligned with our client's objectives and help them seize the full potential of e-commerce-driven digital marketing.
Your responsibilities will include:
Setting up, managing, and optimizing campaigns to drive key KPI metrics across ecomm marketplaces (Shopee and Lazada), SEM (Google Shopping), and social media (Collaborative/CPAS).
Work closely with client teams to develop marketing plans and KPIs, as well as ongoing reporting
Manage revenue delivery and budget spending, including daily optimization and providing real-time targeting recommendations
Create A/B testing frameworks and implementation to ensure consistent growth
Manage Analytics and performance report sharing with clients, advising them on optimization potential and insights
Who do we look for - The Ideal Profile:
1 to 2 years experience in the healthcare/ fmcg online retail sector, understanding the key aspects of this category such as customer buying power and behavior, commercial & media channels mix
2+ years (digital) marketing/e-commerce marketing experience, either working with e-commerce platforms or a marketing role in a media agency/e-commerce enabler/distributor.
Must have extensive knowledge and hands-on campaign execution experience on ecommerce Marketplace Search Ads (Lazada, Shopee, Tiki) as well as experience in different digital media platforms such as but not limited to Facebook Ads, Google Adwords, Instagram ads, Tik Tok Ads, etc.,
Has proficiency in business communication in English, capable of handling daily communication with clients and managing regular meetings effectively.
Possess basic project management skills, including the ability to coordinate tasks and ensure projects are completed on time and meet quality standards.
Understanding of performance success metrics as well as tracking tools (ecommerce tracking, Google analytics, Google tag manager, Facebook Pixel tracking, UTM, 3rd Party Ad Serving (Campaign Manager)
Ability to adapt and thrive in a fast-paced client-driven start-up and ecommerce environment
What we offer:
Excellent and competitive compensation package
Professional and open international working environment - culturally integrating the best of all cultures to take the best of each and ensure we build an energetic, commercial, and fun working atmosphere.
Ample opportunity for personal and professional development, both on the job and through regular training (Ecommerce topics, technical skills, soft skills and leadership training) made available on our proprietary learning platform
You will work with many brilliant co-workers who are movers and shakers of the industry, as well as with leading brand and ecosystem partners across all categories to shape their presence across all ecommerce platforms in the years to come, and will have a broad view on the latest developments in the South East Asian e-commerce ecosystem.
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