senior tiktok Content Creator

Conduct in-depth research on Education-related topics in order to develop content plan;
Work tirelessly with creative and media team to draw key insights, popular content topics, develop and implement social media campaigns;
Build up daily content for Facebook fanpage, website, Tiktok, Instagram & other social channels;
Review performance through media report, then base on customers' needs to propose or adjust new content direction to address gaps in current situation;
Plan content for short and long-term campaign, then develop monthly content calendar, create daily posts in different content formats;
Create compelling headlines and body copy that will capture the attention of the target audience;
Collaborate and lead multidisciplinary teams including visual designers; brainstorm visual and copy ideas with other members of the creative team;
Work on multiple campaign with tight deadline and pressure;
Lead and supervise the junior content creators; manage the quality of their content production.