SEO Specialist

Summary
We are seeking a skilled and proactive SEO Specialist to elevate our brand's online visibility and reputation. The ideal candidate will excel in acquiring high-quality backlinks, managing online reputation, optimizing for local SEO, and fostering brand awareness. This role requires exceptional communication and analytical skills, strong knowledge of SEO tools, and a robust backlink network to drive impactful SEO results.
What You Can Expect
Join a fast-growing IT Solutions company in Southeast Asia, collaborating with global clients across various sectors such as startups in Southeast Asia, Australia, and the UK.
100% involvement in projects with international enterprises, offering you exposure to diverse challenges and opportunities to enhance your expertise.
Be part of a dynamic, highly skilled team focused on innovation and quality delivery.
Enjoy a clear path for personal and professional development through on-the-job training, mentorship programs, and participation in workshops and seminars.
Opportunities for career advancement, with the potential to take on leadership roles within a rapidly growing organization.
Your Responsibilities
1. Link Building
Acquiring Backlinks: Develop and execute strategies to secure high-quality backlinks from reputable websites to enhance domain authority and rankings.
Outreach: Build relationships with bloggers, influencers, and webmasters for guest posts and link placements.
Monitoring Backlinks: Use tools to track the status and quality of backlinks, ensuring they remain active, relevant, and beneficial for SEO.
2. Online Reputation Management
Monitoring Brand Mentions: Use tools to track online brand mentions, engaging with users discussing our brand to build positive sentiment.
Building Brand Awareness: Collaborate with other brands and websites to increase brand mentions and strengthen online presence.
Community Engagement: Participate in online communities and forums to enhance brand visibility and promote our website.
3. On-Page SEO
Keyword Optimization: Conduct keyword research to identify target terms, then optimize for SEO-friendly URLs, page titles, meta descriptions, headers, and LSIs to improve search visibility.
Content Creation: Identify and prioritize content gaps and opportunities to create content ideas. Collaborate with content teams to create and optimize engaging, high-quality content that supports SEO goals and aligns with user intent.
Content Audit: Regularly review and audit existing content, updating and optimizing it based on performance data to enhance its relevance and effectiveness for SEO.
4. Local SEO
Local Listings: Manage and optimize the business's profile on local directories and review platforms like Google My Business.
Citations: Ensure consistent NAP (Name, Address, Phone Number) information across various online platforms to boost local SEO performance.