Are you passionate about exploring new social platforms and excited by the challenge of building a brand on emerging spaces like Threads?
Chợ Tốt's
Brand Marketing team is seeking a
Content Creator Intern to help grow
Chợ Tốt Xe's presence on
Threads and other fast-evolving platforms. If you're driven by creativity, quick to spot cultural moments and have a knack for resonating with Gen Z, this role is for you.
This isn't just a content creation job, it's your opportunity to influence how people perceive Chợ Tốt Xe on an innovative platform. You'll be instrumental in boosting brand relevance and awareness among a younger audience, starting with Threads and extending to other platforms.
KEY RESPONSIBILITIES
🌟 Content Creation & Trend Engagement
- Develop and test fresh content angles and formats to drive organic visibility, engagement, and brand recognition.
- Keep Chợ Tốt Xe's brand voice consistent, relatable, and in tune with Gen Z culture by crafting witty, engaging, and trend-sensitive content on Threads.
- Own the growth of brand discussion and talkability on Threads by initiating conversations, joining popular trends, and tapping into community dynamics.
- Track emerging content formats and cultural trends on Threads, adjusting your content strategy based on performance data, audience interaction, and platform shifts.
🚀 Community Building & Brand Exposure
- Identify and evaluate trending moments and content types on Threads that can be leveraged for Chợ Tốt Xe, and adapt them creatively to fit our brand.
- Proactively integrate Chợ Tốt Xe into relevant conversations, adding value through subtle and engaging posts, sparking curiosity without overselling.
- Collaborate with content creators and communities on Threads to amplify brand exposure, creating micro-moments that capture attention and drive interaction.
- Partner with brand, design, and media teams to ensure your content approach aligns with broader marketing strategies while pushing creative boundaries.
- Share insights and key learnings with the team to refine and scale successful content strategies across other platforms.
REQUIREMENTS
- You're active on Threads, TikTok, Instagram, Facebook, or similar platforms, and understand what makes content click.
- You're fluent in Gen Z culture and internet trends and can turn insights into relatable content.
- You love writing short, snappy copy that feels natural, funny, and scroll-worthy.
- Bonus: You have experience making content (text, memes, simple visuals, or video), but don't worry, this is not a video-only role.
- You're proactive, self-starting, and not afraid to try things that haven't been done before.
- Comfortable working in a fast-paced environment with tight deadlines and rapidly evolving social media trends, where staying ahead of the curve is key to keeping content fresh and relevant.
- Strong sense of ownership, take initiative, follow through on ideas, and care deeply about the impact of your work.
BENEFITS
- Hands-on experience with real impact: building a brand voice on a new, high-potential social platform.
- Creative freedom with support: Own your ideas and get feedback and mentorship from experienced team members across brand, design, and media.
- A dynamic learning environment: Work with a full-stack team involved in creative strategy and campaign execution, gaining exposure across marketing.
- Strong mentorship: Collaborate closely with experienced mentors who will guide you, refine your creative approach, and offer valuable feedback to accelerate your growth.
- Fast personal growth: Learn how to balance creativity with data, storytelling with branding, and experimentation with results.
- A work culture built on FRUIT values: Fast Growth, Responsibility, User-first, Integrity, and Team, we live by these values.
- A comfy, modern office setup: Where collaboration and creativity thrive in a relaxed, welcoming atmosphere (and yes, we laugh a lot).
- Hybrid work & flexible hours: Enjoy a flexible hybrid work setup that lets you choose the best environment to fuel your creativity, whether that's working from home, the office, or a remote location. We trust you to find the best environment to fuel your creativity while still driving the best outcomes.
Ready to bring your bold ideas to life? Apply now and let's create videos that make people stop, watch, and share!
Thank you for taking your time to read our job description and thank you in advance if you decide to apply for this position. Shortlisted candidates will be contacted within 2 weeks since application, otherwise we might meet when another chance arises.