Social Media Supervisor

Social media management
· Manage and develop Group Brand Social Media Accounts to a high level by using various in which SMO and SMM are key tactics.
· Generate Communication Plan and Content Calendar that speaks louder for the Brand, keeps updated with market trends and is alinged with new product launch calendar and seasonal sales campaigns.
· Come up with various of activities (minigames, giveaways, contest etc.) to increase followers and to boost customer engagement.
· Take initiative in brainstorming, collecting, searching all materials (images, video clips, artworks, wordings etc) that needs for impactful, eye-catching and engaging communications on Social Media Channels.
· Fully utilize all Social Media tools within provided budget to increase Brand exposure, Brand Sales, followers and customer engagement.
· Monitor and find solutions to improve Social Media performance.
· Coordinate with other Departments (Digital team, Design Team, CDM, Partnership, Store Team...) and KOLs to collect materials for social media posts and to get other tasks done.
· Other tasks assigned by Group Brand Manager.
Content management
· Generate Communication Plan and Content Calendar that speaks louder for the Brand, keeps updated with market trends and is alinged with new product launch calendar and seasonal sales campaigns.
· Take initiative in brainstorming, collecting, searching all materials (images, video clips, artworks, wordings etc) that needs for impactful, eye-catching and engaging communications on Social Media Channels.
· Schedule regular posts for active and dynamic Social Media Accounts.
· Content main topics include but not limited to following topics: Brand storytelling, Product featuring, Lifestyle, Mix & Match, Promotion & Seasonal Sales, Activities & Contest (Minigame, Giveaways...) etc.
Social media report and monitoring
· Audits and analyses social media presences, including digital advertising costs and returns.
· Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.
· Monitors and develops reports on competitor activity within social media spaces.
· Other task assigned by line manager.