Nam Long Apartment Development Company Limited Liability Company ("Nam Long ADC") was founded in November 2007 with a charter capital of VND 300 billion, derived from the idea of establishing the first real estate company in the market specialized in investing and developing affordable housing segment.
Headquarter: IMV Tower - Nguyen Khac Vien, Phu My Ward, HCMC.
Position: Specialist, Research and Pricing
Reporting to: Manager, Research and Pricing
Working time: Monday to Friday
Overview
Support residential product planning and pricing strategies through market research, pricing analysis, customer insights, and market intelligence, ensuring competitive product positioning and successful project launches.
Responsibility
1. Market Research & Intelligence (40%)
Conduct macro, micro, and residential market research with a focus on Northern Vietnam.
Monitor residential supply, demand, pricing trends, absorption, competitors, and customer behavior.
Develop monthly and quarterly market intelligence reports to support product positioning and pricing decisions.
Build and maintain market databases and pricing benchmarks for residential projects.
Collect market information through agencies, brokers,
developers, public sources, and site visits.
Review feasibility reports and validate market assumptions.
Assist in preparing investment papers and management presentations.
2. Pricing & Sales Strategy
Analyze competitor pricing, product mix, and sales performance.
Support pricing strategy and sales policy development throughout each sales phase.
Recommend launch pricing, price adjustment, discount schemes, payment terms, and sales incentives based on market conditions.
Monitor pricing effectiveness and recommend optimization plans..
3. Product Development Support
Support product positioning and unit mix recommendations based on market demand and customer insights.
Participate in product review workshops with Design, Investment, Marketing & Sales teams.
Validate customer needs and market acceptance of proposed products.
Required skills and behaviors
1. Background / Experience
Bachelor's in Business, Economics, Finance, Real Estate, or related fields
Minimum 3 years' experience in residential real estate developers.
Hands-on experience in Market Research, Pricing, Sales Strategy, Product Planning, or Investment within a residential developer.
Experience researching or monitoring the Northern Vietnam residential market is highly preferred.
English proficiency preferred
2. Specific job skills
Strong experience in developer-side execution.
Excellent leadership and analytical skills.
Results-driven, high integrity, and strong execution mindset.
3. Competencies
Strategic and data-driven
Strong market and customer insight orientation
Confident in challenging assumptions and proposing solutions
High integrity, accuracy, and confidentiality
4. Mindsets & behaviors
Good business acumen
Strategic thinking
Sense of responsibility
Adaptability
Customer service mindset
Initiative and innovation
Spirit of cooperation and support
Influential leadership
Integrity, professionalism and ownership (Core values)