Strategic Planner (English is a MUST)

We Create Content cần tuyển vị trí Strategic Planner (English is a MUST) làm việc tại Hà Nội, mức lương từ 13,000,000 - 15,000,000 VND. Chi tiết công việc như sau:
Mô tả Công việc
What's the role?
The Strategic Planner will work with the Board of Directors in setting the strategic objectives of any content marketing campaign.
You will collaborate closely with the account management and creative teams.
You will also be required to present your content strategies to clients during new business pitches.
Collaborate with Digital Marketing Executive to implement and evaluate campaigns
Identifying potential problems and devising ways to rectify them
Liaising with senior members of staff to receive feedback and create improvements to strategies
You will be the agency's lead on HubSpot execution and best practice - reporting your latest learnings, trends and technical updates to the rest of the team.
As WCC's go-to strategic planner, you will frequently work on new business prospects with the Managing Director and help pitch We Create Content strategies to clients as part of the sales team.
This role will be reporting to the General Director.
Yêu cầu Tuyển dụng
Key responsibilities:
Conduct in-depth research to identify consumer preferences and market opportunities to support content strategies
Craft content and inbound marketing strategies for WCC and its clients based on business objectives and SMART Goals
Absorbing client brief to understand their business objectives
Defining keywords - SEO strategy
Overseeing client interviews to develop pain point SEO
Auditing existing content to improve Google rankings
Working with the Brand Editor to produce content and inbound marketing strategies for We Create Content and its client portfolio.
Work with the Digital Marketing Executive to set and reach KPIs that will mean client success and, essentially, retainer renewals
Oversee seamless execution of content and inbound marketing strategies by working closely with account management, digital marketing and creative teams
Track and measure content and inbound marketing outcomes including engagement, leads, sales and ROI and evolve future strategies accordingly
Identify link-building opportunities
Analyse results of social media ad strategies in relation to content promotion and distribution
Be on top of trends in content and inbound marketing
Be an indispensable part of the WCC New Business Team by executing research, defining content/ inbound marketing strategies, and presenting to clients
Champion inbound marketing best practice among agency colleagues
Successful candidates will have:
A proven track record in developing strategic plans that benefit the client
Ability to get on with projects, take initiative, ownership and responsibility
A research-led and strategic approach to all client briefs
Experience in creating content and inbound strategies and pitching them
An eye on client budgets to ensure WCC's strategies are as achievable as they are ambitious
Management and collaborative skills to ensure the strategy and best practice is adhered to during execution
A good knowledge of the media and different platform and how strategy planning influences it
First class attention to detail and the hunger to do better, always
Clear communication both verbally and written, in English and Vietnamese
Chế độ & Phúc lợi
Competitive salary;
Bonus according Remuneration Policies and Year - end business result and performance working;
Adjust salary annually;
Join in teambuilding, the birthday of employee monthly, year-end party, the birthday of company...;
Contribute your opinion and be valued by management and colleagues;
Be recognized (via career enhancement) for your working dedication and achievements;
Enjoy modern working facilities;
Happy Hour every Friday to "chill" at a cozy bar corner, light snacks available to all staff every day;
Succeed as part of a young, motivated and successful team
Lưu ý khi nộp hồ sơ
Interested candidates should send a cover letter and curriculum vitae in English to [protected info] with the title: Strategic Planner - Full name in the subject line of the email