Strategic Planning Director

OVERVIEW
The Strategic Planning Director's main duty is to make sure that all work completed by the agency has a solid strategic foundation and can provide high-value consulting to our customers.
JOB DESCRIPTION
Participate (or delegate members of the Strategic Planning team) in client's briefing sessions.
Determine and put into practice the most effective strategy/approach for gathering pertinent consumer insights/data, category information, and macro trends (quantitative and qualitative) that are relevant to the brief.
Examine the information/insights from the research and develop a strategic direction to direct creative development (formulate creative briefs).
Inform creative teams of the project needs and monitor the growth of creative concepts. Make sure to follow the ideation process and that the ideas are cohesive and in line with the project's predetermined goals and strategic direction.
Create a plan for a strategy and, as necessary, choose measurable KPIs for marketing communications campaigns. This typically necessitates tight coordination between planners, media specialists/agencies, and market research agencies.
Present strategic plans with clients; offer advice and assistance in determining the best course of action for achieving their goals.
Establish a productive working relationship between the agency's other departments and the planning team (especially with the Client service team and creative team).
Mentoring and supporting young strategic talents in the department.
JOB REQUIREMENTS
10+ years of planning/brand strategy experience.
Managerial experience; demonstrable experience in a variety of strategic engagements with regional or global Client brands.
Possess a strong strategic thinking capability.
Deeply understand all marketing communications platforms (especially the emerging digital and social ones); and able to ensure that our plans are integrated and scalable.
Strong research and analytical skills; can synthesize different data/inputs to create a succinct and accurate roadmap/direction.
Business-driven mindset, passionate to use strategic creativity to help businesses thrive.
Excellent presentation skills, able to influence decision-makers and drive success for our business presentation.
A rational thinker.
Strong leadership skills.
BENEFITS
o Working in a dynamic, friendly, and supportive environment.
o Growing business.
o Once the employee has passed probation and signed a labor contract, the employee will have other benefits as follows:
16 annual leave per year;
13th-month salary;
Year-end bonus based on performance and business result;
Salary review annually;
Annual health check;
Social insurance, health insurance, unemployment insurance (Vietnamese Law);
Insurance benefits package (PTI Care);
Mobile phone fee allowance based on the company's policy;
Participate in company events, company trip;
Participate in the company's training programs, and self-studying program (supported by the company).