Web3 Marketing Manager

Web3 game publishing & marketing strategy
Develop and execute go-to-market strategies for launching Web3 games
Community building & engagement
Grow and manage online communities on Discord, Twitter, Telegram, and Web3-native platforms
Develop engagement strategies to retain and activate users in crypto, NFT, and gaming communities
Partner with influencers, guilds, DAOs, and KOLs in the blockchain gaming space
Partnership & growth hacking
Collaborate with blockchain ecosystems and NFT marketplaces to increase game visibility
Develop and execute collaborations, co-marketing campaigns, and PR initiatives with Web3 projects
Experiment with growth hacking tactics to acquire and retain blockchain gamers
Performance marketing & analytics
Plan and execute data-driven digital marketing campaigns across paid and organic channels
Optimize SEO, PPC, influencer marketing, and content strategies to increase game adoption
Track and analyze KPIs, including user acquisition costs, engagement rates, and retention metrics
Continuously test and optimize marketing funnels for conversion and monetization
Content & branding
Develop engaging content tailored for the Web3 gaming audience
Work with designers to create NFT artwork, promotional videos, and interactive content
Establish a strong brand presence and thought leadership within the blockchain gaming ecosystem