Job Description:
30% Client & Billing Management:
Be the key contact for daily communication with clients, continuously enhance the agency-client partnership.
Identify opportunities for upselling or cross-selling within existing clients, and identify and pursue new business opportunities to expand the client portfolio and ensure the achievement of assigned billing targets.
50% Project Management & Execution:
Proactive to manage projects from the receiving brief stage to final execution, directly supervising staff/vendors to deliver excellent execution across channels.
Key duties include:
1. Planning & Consultancy:
Receive briefs from clients; deeply understand client needs and conduct independent debriefs for internal departments and related partners/suppliers.
Lead internal brainstorming sessions.
Develop communication plans for medium-scale projects or coordinate with Planning/Creative/Digital teams for complex integrated campaigns.
Coordinate with partners to build budget plans and present persuasive ideas/proposals to clients.
2. Execution and Quality Control:
Develop compelling across-channel contents (Print, Online, TV, Digital and Social platforms) and make sure they appear on approved channels.
Manage audio/visual production (layouts/designs/photos/viral clips).
Manage medium-scale events (press conferences, seminars, offlines, etc.)
Handle digital production (website, app, game), digital amplification and management, conversation management.
Identify issue/crisis risks and leverage channels to effectively mitigate the issue/crisis.
Manage Channel booking (Print/Online/TV/Radio booking and Digital media booking - sponsor post, page like, video view/true view for viral clips, SEM, GDN, etc.)
Make daily/weekly/monthly reports to clients on projects' results and progress.
Monitor project quality. Ensure that all projects are delivered on-time within scope, and meet with required quality standards. Proactive to fix and optimize KPI outcomes for under-performance items.
Manage project cost efficiency and be responsible for achieving the agreed-upon profit targets for all projects.
3. Relationship management
Develop and maintain good relationship with journalists in different media outlets for successful media outcomes and crisis management.
Develop and maintain good relationship with key celebrities/KOLs, hot fanpage/community, etc.
Well coordinate and maintain good relationship with clients, authorized agencies, third-party vendors, internal teams, etc. to ensure the quality deliverables to clients.
15% Leadership/Team management:
Lead team members to achieve yearly assigned sales target.
Co-ordinate with Line manager to build teams with clear career ladder path for each member.
Train and maintain teams, developing staff members within role.
5% Company/Department culture/system building
Contribute to creating and developing the Department's training sessions, data hub, etc.
Proactive to organize or join good bonding activities to promote the company's Professional - Friendly culture.
Job Requirement:
Education/Professional knowledge/Major:
College/BA or higher degree in Communications, Marketing or related fields (Journalism, Languages, International Relations, Foreign Trade, etc.)
Working experience in the same position:
Minimum 05 years of experience in Account Management or Project Management at a communications/advertising agency.
Actual experiences in Marketing, Event, PR...
Have proper understanding of diversified brands in different industries including industry characterisitics, target market, brand positioning, competitors, etc.
Other requirements:
Proficiency in Microsoft Office programs (Word, Excel); especially skilled in creating aesthetic and logical PowerPoint presentations/proposals.
Persuasive and professional communication (oral and written) in both English and Vietnamese.
Good multiple project time management, ability to organize internal and external activities.
Ability to create (or manage copywriters to create) effective cross-channel contents in various styles; ability to develop content plans and content direction.
Have good media relationship in different media outlets for successful media outcomes and crisis management, and also with key celebrities/KOLs, hot fanpage/community, etc.
Have full understanding of channel landscape in VN, and deep channel insights such as Channel dos and don'ts, Channel practice, TA/demographic, popular & effective content formats...
Willing to learn new market trends and be self-demand.
Able to travel independently between multiple work sites.
High pressure tolerance and adaptability.
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