BRAND MANAGER ( Mom & Baby Care )

Mô tả Công việc
Monitor market trends, research consumer markets and competitors' activities.
Analyze brand positioning and consumer insight
Translate brand elements into plans and go-to-market strategies
Ensure harmony between the brand personality and the vision, mission, goals and strategy of the company
Devise innovative brand communication campaigns
Oversee marketing and advertising activities to ensure consistency with product strategy
Anticipate risks for timely handling measures
Measure and report performance of all marketing campaigns.
Plaining and schedules for brands building that you are assigned to be in charge of.
Plan and implement marketing plans for brands.
Investigate and competitor analysis as well as opportunities based on market realities, customer trends and development goals of competitors.
Connect your brand's operations with sales and other departments effectively.
Coordinate closely with teams (design, operation) and agents of the Company to implement timely activities
Supervise brand implementation, sales implementation, market demand analysis to propose appropriate actions.