Supporting to
Marketing Manager for building up brand strategies.
Propose, develop and conduct the Marketing program of assigned products.
Follow up and analyze the development of the assigned products (brand health, sales, market share) and propose suitable programs.
Propose, develop and implement tactical program to drive volume by periods, regions.
Initiate develop creative, media & research briefs and brief to Agencies.
Work and follow up with Agencies in developing TVC, packages, POSM, communication vehicles that fit with product communication.
Coordinate and lead internal and external partners to ensure projects done properly and at high quality.
Coordinate with
Trade Marketing, Sales Dept to forecast sales and communication means at channels.
Coordinate with Digital, CRM & other Departments for relative projects.
Bachelor degree in Marketing or related field is preferred.
At least 1-2 years of experience in Brand Manager, preferably at a similar position in FMCG industry
Strong at brand management, consumers understanding, creative & strategic knowledge
Strong analytical skills with data driven analysis
Highly flexible/open-minded, resourceful and practical.
Good at computer skills (word, excel, power point)
Advanced English skill, both in speaking and writing skills