Business Development Representative

Market/ customer understanding:
Identify and prioritise target customers based on product type, market
Analysis and advanced research
Understand customer pain points, needs then generate the business
Demand
Relationship Building: as the initial point of contact, BDR needs to
Create a positive first impression of the company then generate
Business with customers.
Stay up-to -date on industry trends and competitor activity
Lead Generation:
Lead Generation: Initiate contact with potential customers to identify new business through different sources:
BDR Lead: Proactive create and find leads by different campaigns and research
GMS' passive channels: hotline, email, social channels: web, facebook fanpage, linkedin fanpage...
Brand Lead: Actively connect with Brand BDR to get lead
Qualifying Leads: assess the potential of leads by determining whether they meet specific criteria and are likely to benefit from the company's offerings. This qualification process helps prioritise leads for the sales team.
Appointment Setting: responsible for scheduling appointments, product demonstrations, or meetings between potential customers and the sales team
Reporting and Analytics: track and analyze data related to lead generation and conversion rates.