Card Product Officer

About UOB
United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia, Thailand and Vietnam, as well as branches and offices. Our history spans more than 80 years. Over this time, we have been guided by our values - Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.
About the Department
The Channels & Digitalization function enables end-to-end seamless connectivity for UOB customers across all physical and digital touchpoints of the Bank. Designed to be in tune with our customers' banking preferences, we strive to enhance engagement and deliver exemplary experiences across our network of branches, self-service machines and digital platforms. We collaborate with FinTech ecosystem partners to keep abreast of developments in the FinTech innovation space and to embed ourselves in our customers' lives. We also harness customer insights to help us deliver new business models and digital innovations, and to build deeper relationships with our customers.
Responsibilities
• Understand credit card product schemes, card product features, market trend to enhance the products.
• Conduct regular profitability analysis to understand business performance & profitability of each campaigns & spending on investment.
• Develop and execute product management strategy to drive revenue, manage cost across all card products.
• Perform comprehensive market research to understand UOB credit card positioning and areas for improvement to become best-in-class products.
• Manage product control to ensure full compliance to product T&C, regulatory requirements, and fair customer treatment.
• Manage gift stocks, reconciliation with vendor and finance team for marketing expense management.
• Maintain relationship with partners to implement campaigns to enhance product benefits.
• Build marketing materials for customer communication and product marketing/promotion schemes.
• Project management skill to drive key stakeholders to work towards desire target acquisition.
• Develop business tracking reports across product revenue drivers to achieve business targets.
• Work in a team with shared responsibilities and work within given deadlines.