Mô tả Công việc
1. Category Strategy & Management
Develop and implement category strategies aligned with business objectives and overall retail growth plans.
Manage product assortments, brand portfolios, and SKU performance across assigned categories.
Analyze category performance and market trends to identify business opportunities.
Recommend new product introductions, assortment optimization, and product phase-outs.
Monitor consumer preferences, competitor activities, and emerging retail trends.
2. Buying & Global Brand Management
Develop
purchasing plans and budgets based on sales forecasts and business targets.
Build and maintain strong relationships with international brand partners and suppliers.
Work directly with global brands to negotiate commercial terms, pricing, promotional support, and trading agreements.
Coordinate new product launches, brand initiatives, and seasonal campaigns.
Identify opportunities to expand brand portfolios and strengthen strategic partnerships.
3. Inventory & Supply Chain Management
Develop inventory plans to ensure optimal stock availability and inventory turnover.
Monitor sell-through rates, stock levels, and product performance.
Identify slow-moving and aging stock and implement appropriate corrective actions.
Coordinate with Logistics and relevant departments to ensure timely product availability and efficient replenishment.
4. Pricing & Trade Promotion
Develop pricing strategies to achieve sales targets and profitability objectives.
Plan and oversee trade promotions, seasonal campaigns, and brand activation programs.
Evaluate promotional effectiveness and recommend improvements.
Monitor gross margins and ensure commercial activities align with business objectives.
5. Business Performance & Reporting
Monitor sales, gross profit, margins, and other key category performance indicators.
Analyze business trends and identify opportunities to improve sales and profitability.
Prepare regular category performance reports and business reviews.
Develop and implement action plans to achieve category targets.
6. Team Leadership & Cross-functional Collaboration
Lead, coach, and develop the Merchandising / Category Management team.
Set objectives, allocate responsibilities, and evaluate team performance.
Collaborate with Sales, Marketing, Logistics, Finance, and other stakeholders to ensure effective execution of category strategies.
Undertake other duties as assigned by management.