Job Summary
The Channel
Marketing Executive supports the execution of channel-specific marketing initiatives across Traditional Trade, Modern Trade, and On-Premise. Reporting to the Channel
Marketing Manager, this role helps coordinate campaign rollouts, POSM deployment, and data tracking to ensure excellence in execution and brand visibility at the point of sale.
Key Responsibilities
- Assist in executing
trade marketing campaigns across assigned channels and outlets.
- Coordinate POSM production, stock tracking, and timely deployment to sales regions.
- Work with field execution teams to ensure merchandising and visibility guidelines are followed.
- Support data collection and reporting for campaign tracking, visibility audits (RED, PICOS), and outlet feedback.
- Liaise with agencies and vendors for basic executional tasks and material handling.
- Assist in tracking DME budgets, vendor quotes, and invoice submissions under manager supervision.
- Help in preparing presentations and reports for campaign reviews and commercial meetings
- Monitor the posm and gift production and ensure to reach enough delivery progress