crm Team LeaderCÔNG TY TNHH CJ CGV VIỆT NAM
Vị trí công việc này hiện tại đã hết hạn nộp hồ sơ, bạn có thể tham khảo thêm một số công việc tương tự tại đây:
Mô tả công việc
- Build CRM's full year strategy and develop execution plans (establish yearly policy & fetch detail direction, new function innovation)
- Ensure CRM's KPI - developing specified promotions/plans to maintain member loyalty & drive direct traffics to the cinemas.
- Nurture customer relationship & value through exclusive activities/gift & other events.
CRM Campaigns planning:
-In charge planning and delivering CRM execution aligning with the CRM strategies across the organization with a view to retaining existing customers, increasing brand loyalty and expanding the company brand.
- Lead full campaign process including: Analysis, Planning, Visuals, Execution & Review (report).
- Collaborate with other stakeholders to ensure delivering the execution of CRM campaigns on time with effectiveness.
- Development of testing strategies to guarantee the most efficient approach for the loyal customers.
- Coming up with creative ideas, preparing proposals, overseeing the production process & execution and reporting the results to the relevant people.
Manage and Control CRM Communication Channels:
- SMS: Create content and send SMS to target audience for specific campaigns/promotion.
- EDM: Build template and content for specific EDM campaigns; optimize efficiency of EDM campaigns with given budget.
- Other Online channels: Manage content related to specific CRM Campaigns on Web/App & SNS (Facebook, Instagram, etc.).
Manage, control and analysis Customer Database:
- Provide executive analysis for upcoming campaigns or certain requests from other teams.
- Suggest direction & strategy based on executive analysis.
- Conduct market research/surveys based on current customers to explore new insights/market study.
Manage and develop CGV Membership Program:
- Yearly propose membership policy.
- Monthly and weekly tracking membership performance and proposing directions for improvement as needed.
- Nurture customer relationship & value through exclusive activities. and events.
- Manage suppliers to produce & deliver membership materials, gifts, etc. to the cinemas on time for specific campaigns.
- Build workflow for specific membership campaigns/ promotion and work closely with digital team for smoothly automation running.
- Work closely with IT team for system development which directly supports for CRM campaigns.
- Maintain effective communication with operation team in regarding to membership program (i.e guideline, policy, POSM & other issues related to customer service).
- Execute membership partnership promotion plan .
Yêu cầu công việc
- At least 2-3 years' experience at the same position and 3-4 years of experience in CRM functions.
- Working experiences in Social/Digital Marketing, E-commerce, Retail, FMCG, Marketing Agencies is a plus.
- Good experience in CRM system. Data-oriented work experience with good analytical capabilities is a plus.
- Highly detail oriented with good organizational skills.
- Independent, self-motivated with excellent interpersonal and communication skills.
- Willingness to learn in a fast-moving environment.
- Good command of English.
Quyền lợi được hưởng
Movie tickets
Premium Insurance
Thông tin khác
11/03/2024
Cấp Bậc
Trưởng phòng
Ngành Nghề
Bán Lẻ/Tiêu Dùng > Quản Lý Cửa Hàng
Lĩnh vực
Truyền thông/Báo chí/Quảng cáo
Kỹ Năng
CRM, Reporting, CRM Program, Customer Database Management
Ngôn Ngữ Trình Bày Hồ Sơ
Tiếng Anh
Nộp hồ sơ liên hệ
CÔNG TY TNHH CJ CGV VIỆT NAM
Giới thiệu công ty
CÔNG TY TNHH CJ CGV VIỆT NAM việc làm
Tầng 2, Rivera Park Saigon - Số 7/28 Thành Thái, P.14, Q.10, TPHCM
Quy mô: Từ 501 - 1000 nhân viên
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Giới thiệu công ty
CÔNG TY TNHH CJ CGV VIỆT NAM việc làm
Tầng 2, Rivera Park Saigon - Số 7/28 Thành Thái, P.14, Q.10, TPHCM
Quy mô: Từ 501 - 1000 nhân viên