Key Responsibilities:
• Develop and execute comprehensive
digital marketing strategies aligned with business objectives.
• Manage all digital channels, including websites, social media, email marketing, SEO/SEM, and online advertising.
• Plan and optimize paid media campaigns (Google Ads, Meta Ads, and other digital platforms).
• Monitor, analyze, and report on digital campaign performance and provide actionable insights.
• Manage website content updates and ensure optimal user experience and conversion rate.
• Coordinate with creative, content, and design teams to produce high-quality digital assets.
• Manage digital marketing budget and ensure effective ROI across campaigns.
• Stay updated with digital marketing trends, tools, and best practices.
• Develop and manage content strategies for digital platforms.
• Work closely with Marcom and sales teams to support revenue-driving initiatives.
• Ensure brand consistency across all digital touchpoints.
• Bachelor's degree in Marketing, Digital Marketing or related field.
• 4-7 years of experience in digital marketing roles.
• Strong knowledge of SEO, SEM, social media marketing, email marketing, and digital advertising.
• Proven experience in managing paid ad campaigns and performance marketing.
• Familiarity with analytics tools such as Google Analytics, Google Search Console, Meta Ads Manager, etc.
• Strong analytical and data-driven mindset.
• Good project management and communication skills.
• Ability to work in a fast-paced and results-oriented environment.