Digital MarketingCông Ty TNHH Tập Đoàn Phát Triển Giáo Dục APU

JOB PURPOSE
- To set up, implement and manage the overall company's digital channels for a desired presence and conversion (sales, lead)
JOB DESCRIPTION IN DETAIL
- Plan and execute SEO and PPC compaigns
- Continually work on the SEO of the Schools' websites to improve ranking, increase traffic and enhance brand awareness & sales
- Acquire insight in online marketing trends and new channels. Provide perspective and recomendation for adoption where appropriate
- Manage marketing compaign through email and social medias
- Adopt new technologies in develop the current compaigns
- Constantly evaluate and optimize marketing activities to improve return on investment
- Work with internal team and agency if necessary to build websit
- Measure performance of digital marketing efforts using a variety of analytics tools
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Other tasks as assigned by the Supervisor.