Director Of Marketing And EcommerceCông Ty TNHH Bán Lẻ NBP VN
Mô tả công việc
1. CRM and Community Growth
• Develop and execute a comprehensive CRM plan to grow the community to 100,000
members by the end of 2024.
• Partner with an external email marketing agency to reach a sales goal of 1 million SGD in
2024.
2. Ecommerce Strategy & Performance
• Lead the development and implementation of the global and regional eCommerce strategy.
• Drive online sales growth through user experience optimization, conversion rate
optimization (CRO), and personalized marketing techniques.
• Take full P&L responsibility, managing budgets to maximize ROI and profitability.
• Implement best practices for SEO, paid search, and affiliate marketing.
• Collaborate with the eCommerce team to ensure website performance aligns with KPIs.
3. Global and Regional eCommerce Growth
• Expand the brand's eCommerce footprint locally and globally.
• Partner with regional teams to tailor eCommerce strategies for local markets.
• Manage relationships with third-party eCommerce platforms and marketplaces.
4. Brand Strategy and Execution
• Implement global marketing strategies, integrating digital and traditional platforms.
• Ensure consistency across all marketing materials and channels.
5. Retail and Trade Marketing
• Build and nurture relationships with distributors and retailers to optimize brand presence.
6. Cross-Functional Collaboration
• Work with eCommerce, IT, logistics, and customer service to align marketing strategies.
• Coordinate marketing and eCommerce calendars for consistent communication.
7. Digital Transformation & Optimization
• Guide digital and eCommerce transformation, focusing on data-driven strategies.
• Leverage technology to enhance productivity and sales.
8. Ecommerce Analytics and Insights
• Track and report on eCommerce performance KPIs, such as conversion rates, AOV, CAC, and
CLV.
• Use data insights to drive segmentation and personalization.
9. Innovative Marketing Solutions
• Implement innovative marketing and eCommerce strategies to enhance engagement and
performance.
Yêu cầu
• 10 years of experience in a senior role within the luxury goods, or consumer brands industry.
• Proficiency in eCommerce platforms, CRM systems, and digital marketing tools.
• Strong understanding of eCommerce, consumer behavior, and industry trends.
• Exceptional leadership, communication, and negotiation skills.
• Collaborative mindset to work with cross-functional and global teams.
• Creativity, resilience, and a results-driven approach.
• Strong understanding of customer preferences and market trends in the Asia region.
Quyền lợi
13th month salary and attractive performance bonuses.
Chăm sóc sức khoẻ
Full-paid compulsory insurance according to Vietnam Labor Law.
Premium Healthcare insurance (support for spouse and children).
Nghỉ phép có lương
12 days annual leave & Birthday Leave: NCA encourages employees to take time off and spend it with their loved ones on their birthdays with 1 day of paid leave.
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Thông tin khác
- Hồ Chí Minh
Việc làm Hồ Chí Minh
Giới thiệu công ty
Công Ty TNHH Bán Lẻ NBP VN việc làm
Unit 615, Level 6, Me Linh Point Tower, 02 Ngo Duc Ke, Ben Nghe Ward, District 1, Ho Chi Minh City, Vietnam Tel: +84 28 3520 2887 Fax: +84 28 3520 2800 Email: info.vn@norbreeze.com
Quy mô: Từ 10 - 25 nhân viên
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Giới thiệu công ty
Công Ty TNHH Bán Lẻ NBP VN việc làm
Unit 615, Level 6, Me Linh Point Tower, 02 Ngo Duc Ke, Ben Nghe Ward, District 1, Ho Chi Minh City, Vietnam Tel: +84 28 3520 2887 Fax: +84 28 3520 2800 Email: info.vn@norbreeze.com
Quy mô: Từ 10 - 25 nhân viên