HCM - Marketing Operations Manager
Công Ty Cổ Phần Maison Retail Management International - Hà Nội
- Chi tiết công việc
- Giới thiệu công ty
Vị trí công việc này hiện tại đã hết hạn nộp hồ sơ, bạn có thể tham khảo thêm một số công việc liên quan phía dưới
Mô tả công việc
Brand Principal & Management
Outcome: develop the long term growth strategy, maintenance and management of our brands within the Vietnam market
● Manage a portfolio of fashion brands within Maison including the budget, calendar and sales promotions.
● Be the contact point for our overseas brand principals regarding the marketing calendar, upcoming collections, campaigns and initiatives.
● Follow the approval process for marketing activities as required by the brand principal and provide regular updates as needed.
● Support CMO and Marketing Managers in the brand development strategies appropriate for the target market, audience and relevant consumer insights of each brand
● Ensure clear target audiences, above the line & below the line marketing communication messaging and activities are set appropriately for each portfolio brand.
● Coordinate with regional principles as required on the integrity, growth and performance of the brand
Trade Marketing Campaigns
Outcome: Support our brand managers and stores to drive sales via outstanding sales promotions & schemes that do not devalue our brands
● Be fully responsible as the contact point between marketing and brand managers for sales promotions and schemes on a monthly basis.
● You will own the budget for trade market management, purchasing and campaign execution.
● Work with non competitive external brands to build partnerships for a gift with purchase that is suitable and relevant to our brand - for example, on valentines women who buy clothes in our store will receive a lipstick or mirror from a cosmetic company we partnered with.
● Oversee the printing, production and rollout in stores of POSM, poster, delivery of gifts / vouchers / other sales mechanics assets on time
● Oversee the communications of trade marketing campaigns via SMS, EDM and online by working with the Social Media & Content Manager or Digital Agency
● Manage the entire project and ensure deadlines are met by all parties
OOH & Display Media
Outcome: Drive excellent brand awareness within malls, our stores and other high traffic areas.
● Coordinate the with Brand Managers and Brand Principals to update light boxes and visual merchandise in our stores based on which collections we have purchased and are currently selling
● Be fully accountable to own the budget and execution of this
● Work with malls or other OOH providers on budget, length of time and set up of creatives
● Deliver POSM and posters to stores as needed
Corporate Partnerships
Outcome: To increase marketing distribution by building value added partnerships allowing us to reach target client bases.
● Build partnerships with other companies that will allow us to reach their client bases in a way that adds value to them
● For our mass brands, we may want to work with companies with a large employee base, banks, restaurants, gyms and other consumer facing venues for voucher distribution
● For our premium brands, we may want to work with a luxury automobile retailer or another VIP customer segment
● You will own the mechanics, negotiation, budget and execution of these activities
New Store Opening & Client Events
Outcome: We now have over 100 stores. But what would we do differently if we were opening our very first store? This is the culture and mindset we must maintain as we launch each new location.
● Coordinate with the PR & Media team on event
● Own the budget and be the project manager for the event set up, sourcing and execution
● Ensure the run of show for events operates smoothly
● Coordinate with all parties involved for successful execution of the events
In Store Experience
Outcome: To support the constant delivery of an amazing in store client experience
● Ensure the latest campaign visuals and assets are updated in the store light box
● Work with brand managers of constantly improving the in store client experience.
● Support brand managers on improvement and updating of visual merchandise
Yêu cầu công việc
Minimum Bachelor's Degree major in Marketing, Business Administration or related fields.
8+ years' experience in Marketing, branding and communications or relevant experience in fashion
Experience in the fashion industry is strongly preferred and a huge plus
Experience in creating marketing strategies for consumer products is a must
Experience in marketing operations and project management is an absolute requirement
Experience budgeting management and reporting is highly valuable
Strong project management and organization skills
Strong listening skills and judgment to make wise decisions in the interest of Maison JSC
Strive for impact and high performance. Hunger for success with a commitment to getting things done
Quyền lợi được hưởng
Du Lịch
Chế độ thưởng
Chăm sóc sức khỏe
Đào tạo
Tăng lương
Thông tin khác
Đại học
Phụ cấp khác:
- Parking allowance
- Discount card for employee (up to 20%).
Thời gian thử việc: 2 tháng
Độ tuổi:
25 - 35
Thời gian làm việc: 09h00 - 18h00 (Mon - Fri)
Phúc lợi:
- Annual performance review for salary raise and promotion
- Annual health check
- Annual performance review for salary raise and promotion.
- Fixed 13th-month salary bonus annually
Ngày nghỉ: 12 days of annual leave.
Lương:
30 Tr - 40 Tr
VND
Thông tin chung
- Ngày hết hạn: 13/07/2024
- Mức lương: 30 triệu - 40 triệu VND
Được thành lập vào năm 2002 Công ty Cổ phần Maison (Maison) đã nhanh chóng trở thành một trong những công ty phân phối thời trang lớn nhất trong việc giới thiệu các thương hiệu thời trang cao cấp và sang trọng tại Việt Nam. Sau thành công ngoài mong đợi của cửa hàng đầu tiên, hiện Maison đang là ngôi nhà chung của hơn 18 thương hiệu đình đám thế giới. Dự báo sẽ có nhiều thương hiệu mới được ra mắt vào năm 2022, thổi vào thị trường Việt Nam những giấc mơ thời trang bất tận.
Maison không chỉ lan tỏa văn hóa thời trang thế giới đa dạng mà còn mang đến một nền tảng thời trang giá trị, dịch vụ khách hàng tận tâm, có trách nhiệm, để Việt Nam là điểm đến sành điệu cho tất cả các tín đồ thời trang.
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