Responsibilities
- Responsible for setting up, optimizing paid ad, content/visual idea across digital channels (such as Facebook, Tiktok, Zalo, Google,...) for ILA Products (English courses for children, adult, IELTs, preschool courses, study abroad courses,...).
- Work closely with related departments to ensure final work efficiency and commit to digital KPIs, specifically:
Collaborate with the creative team to generate ideas for advertising materials (images/videos)
Coordinate with zalo / fanpage management team (reply comments/inbox) and
telesales team to optimize the lead conversion process
Work with other technical departments such as IT and CRM to complete the technical setup for campaigns and reporting systems.
- Work with third-party partners to collaborate on potential digital deals.
- Continuous updating changes and new features of Digital Platforms (Facebook, Tiktok, Zalo, Google,... and other digital apps/tools) to apply to business and optimize digital campaigns.
- Making weekly, monthly report for Digital Performance and working with internal team/agency to find solution.
- Processing administration tasks relating to
Digital Marketing (Contracts, Payment...).
Skill Requirements
Good in Facebook Ad, Tiktok Ad, Zalo Ad, Google Ad, Google analytic
Able to work under high pressure
Strong numerical, logical thinking and detail-oriented
Multi-Tasking capability, well organized, deadlines and KPIs compliance
Good in communication, being solutions-oriented, result-oriented
Responsibility, creativity, open minded and willing to learn
Good in MS Office: Excel, Word, PowerPoint.
Good English skills in both writing and speaking
Required Experience
- At least 3 years of experience in digital media/digital marketing/digital optimization especially lead generation (working experience in agency or in education industry or is an advantage)
Required Education and qualifications
Benefits
• Competitive salary
• Insurances fully provided
• Private insurance will be provided for official staff
• Discount up to 90% English tuition fees for staff and close relatives
• An active, professional, dedicated working environment with experienced managers and friendly colleagues
• 14 day-off per year along with other benefits according to the company's regulation.