Junior Digital Marketing Cum Product Owner

Supporting Product Manager to manage and develop mobile applications (global market), including:
Digital Marketing (60%):
Manage & optimize advertising campaigns on multi channels such as Google Ad, Apple Search Ad,... to acquire new users for mobile app
Research, analyze & optimize ASO on Apple Store & Google Play
Create ideas & brief for product & marketing material (Adcopy, Banner, Video,...)
Work closely with Ads Network's representative to plan and optimize campaigns
Product Management (40%):
Conduct comprehensive market research to identify and develop innovative product concepts that align with customer demands and market trends.
Coordinate with cross-functional teams, including Design, QC, Developer, Data,... to strategize and finalize product development planning & execution.
Manage the project timeline and make sure it always stays on track. Continuously monitor and supervise the progress and quality of other functional teams.
Regularly conduct market research for keeping on track with market trends and competitors.
Oversee and manage the monetization strategy and business outcomes for the product
Appraise new product ideas and strategize appropriate go-to-market plans.