Marketing Executive And Content Creator

Company Overview:
We are Family Medical Practice - the largest and oldest foreign, privately-owned, international health care provider in Vietnam. With 6 clinics in major cities within Vietnam, FMP delivers personalized support, customer service, and comprehensive medical care for the best value to our foreign and local populations. Our multinational team of physicians comes from the US, Canada, Israel, France, , Japan, the Philippines and Vietnam. We are a growing and thriving company.
Responsibilities:
• Create content for website blog, social media posts, appearances in traditional media (press, news websites, radio, tv). Articles, press releases, photography, infographics, video, etc.. and assist in updating different channels (website, blog, social media, .. )
• Humanize our brand's online presence by answer requests and consultations from customers, share and interact with other audiences and channels.
• Participate with creative ideas and execution support for campaigns in different channels (email, sms, print, social, traditional media) to promote services and brand in collaboration with the digital marketing specialist.
• Market research to evaluate and improve understanding needs, channels and events of target groups (long and short term foreigners, Vietnamese population and partner organization (schools, embassies, chambers of commerce) through desk research and surveys to develop new services, find new segments or areas of business.
• Monitor and analyze all communication channels
• Understand, report and build system to analyze effects of marketing efforts (events, media, campaigns, partnerships...)
• Event marketing: ensure communications and improve impact before, during and after events and represent the company at events
• Admin tasks like managing stock and ordering of marketing material (brochures, banners, goodies, ..), organization of logistics for events, conferences, etc
• Perform other assignments as assigned by line manager.