Works under the direction of
Marketing Manager to help reach the company's marketing goals and objectives.
Organizes and plans the production of all major marketing materials by working closely with printers, sponsors, and other involved parties.
Manage all social media platforms from creating monthly calendars, replying to all messages, updating the platforms' information, uploading stories, scheduling posts, monitoring performance, boost campaigns etc.
Assist with the venues day-to-day marketing tasks and coordinating marketing projects, activities, activations and promotions.
Communicate the flow and news of marketing activations across the other departments.
Liaise with the PR agency to keep all online listings for marketing activations updated.
Liaise with the PR agency to plan and secure media coverage (online and offline).
Liaise with the PR agency to plan and secure media/blogger/influencer invites for reviews.
Help to plan promotional events for media/bloggers/influencers hosted by the company's marketing department.
Assists in creating promotional materials, including brochures, marketing copy, etc.
Compile and submit monthly marketing reports related to marketing such as monthly activations and social media performance.
Continually research and study the market promotions and be on top of the competition's activities, promotions, pricing and offers. Track the competitor activity by combining market trends.
Very strong social media skills and knowledge of ads is required.
Organize, track and maintain all relevant to marketing folders (online and offline) and paperwork.
Keep all websites updated with the right information about the venues using Wordpress, Squarespace and any other platforms chosen.
Place and track orders for any collateral needs such as menus, flyers, business cards etc.
Create and keep updated activations calendar regarding marketing initiatives.
Create content, plan and draft the monthly social media calendars.
Flexibility to take on board new brands.
Whenever necessary, act as liaison between the owning company, Sunset Hospitality Group and the venues on marketing and communication matters.
Perform other duties pertinent to this job as assigned.