Marketing Manager (Franchise Fashion)
CÔNG TY CỔ PHẦN TẬP ĐOÀN THÁI TUẤN
Địa điểm làm việc: Hồ Chí Minh
Hết hạn: 04/01/2025
- Chi tiết công việc
- Giới thiệu công ty
Thu nhập: Cạnh tranh
Loại hình: Toàn thời gian
Chức vụ: Quản lý
Kinh nghiệm: 3 năm
Mô tả công việc
Mô tả Công việc
1. Overall management:
- Responsible for planning and implementing multi-channel marketing strategies to promote the brand.
- Responsible for annual marketing Budget Plan.
- Responsible for Branding Plan include positioning, target audiences, communication, etc and develop Campaign Plans with specific objectives across different channels and segments.
- Responsible for reporting of multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
- Responsible for building and training the team to execute the established plan.
- Responsible for establishing internal workflows and cross-departmental processes to ensure smooth operations.
2. Creative
- Manage of shooting & video producing for new collections; Look-books; mix & match; product image, etc to increase recognition and serve the Company's business activities.
- Responsible for Brand Guideline and ensure brand image consistency across all channels.
3. Digital Marketing
- Manage of multi-channel digital activities to increase brand awareness, reach customers and promote business.
4. PR
- Build and check the implementation of a synchronized brand identity across the system.
- Implement PR and communication activities on internal and external media: Facebook, Instagram, company website, online newspapers, television, magazines, print newspapers, and other media publications to increase brand awareness.
- Plan and organize internal and external events of the Company.
- Plan and organize the implementation of communication activities for the Collection.
5. Trade Marketing
- Plan and organize incentive, promotion and discount activities to boost revenue for the Company's production and business activities.
- Plan and organize the implementation of incentive programs, customer care activities, dealer openings, showroom openings.
6. Customer care
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
- Develop and implement incentive and customer care programs to improve service quality and customer experience offline and online.
- Assign, guide, inspect and supervise hotline management work
- Resolve customer complaints promptly, ensuring customer rights.
7. Perform other tasks as directed by immediate superior.
1. Overall management:
- Responsible for planning and implementing multi-channel marketing strategies to promote the brand.
- Responsible for annual marketing Budget Plan.
- Responsible for Branding Plan include positioning, target audiences, communication, etc and develop Campaign Plans with specific objectives across different channels and segments.
- Responsible for reporting of multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
- Responsible for building and training the team to execute the established plan.
- Responsible for establishing internal workflows and cross-departmental processes to ensure smooth operations.
2. Creative
- Manage of shooting & video producing for new collections; Look-books; mix & match; product image, etc to increase recognition and serve the Company's business activities.
- Responsible for Brand Guideline and ensure brand image consistency across all channels.
3. Digital Marketing
- Manage of multi-channel digital activities to increase brand awareness, reach customers and promote business.
4. PR
- Build and check the implementation of a synchronized brand identity across the system.
- Implement PR and communication activities on internal and external media: Facebook, Instagram, company website, online newspapers, television, magazines, print newspapers, and other media publications to increase brand awareness.
- Plan and organize internal and external events of the Company.
- Plan and organize the implementation of communication activities for the Collection.
5. Trade Marketing
- Plan and organize incentive, promotion and discount activities to boost revenue for the Company's production and business activities.
- Plan and organize the implementation of incentive programs, customer care activities, dealer openings, showroom openings.
6. Customer care
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
- Develop and implement incentive and customer care programs to improve service quality and customer experience offline and online.
- Assign, guide, inspect and supervise hotline management work
- Resolve customer complaints promptly, ensuring customer rights.
7. Perform other tasks as directed by immediate superior.
Yêu cầu
Yêu Cầu Công Việc
University degree or higher in business, economics, marketing.
Good aesthetic sense, priority given to candidates with strengths in Branding, KOL, KOC media network.
Experience in implementing multi-channel marketing on online platforms and CRM implementation is an advantage.
Have 3 years or more experience in the marketing industry, hold the position of Marketing Manager for over 2 years, manage a team of 5 or more employees.
Priority is given to candidates who have worked in the fashion, beauty industry or in organizations that sell luxury goods for women.
Proven success in developing marketing plans and campaigns
Excellent written and verbal communication skills
Experience with marketing automation and CRM tools
Knowing English is an advantage.
Creative, sharp, good thinking, able to withstand high work pressure.
Have general knowledge of PR-Marketing, update new trends and breakthrough ideas.
· Working hours:
+ Monday to Friday: 8:00am - 5:00pm
+ Saturday: 8:00am - 12:00pm
Working at: Glory Tower, 23 Cong Hoa St., Ward 4, Tan Binh District, HCMC
University degree or higher in business, economics, marketing.
Good aesthetic sense, priority given to candidates with strengths in Branding, KOL, KOC media network.
Experience in implementing multi-channel marketing on online platforms and CRM implementation is an advantage.
Have 3 years or more experience in the marketing industry, hold the position of Marketing Manager for over 2 years, manage a team of 5 or more employees.
Priority is given to candidates who have worked in the fashion, beauty industry or in organizations that sell luxury goods for women.
Proven success in developing marketing plans and campaigns
Excellent written and verbal communication skills
Experience with marketing automation and CRM tools
Knowing English is an advantage.
Creative, sharp, good thinking, able to withstand high work pressure.
Have general knowledge of PR-Marketing, update new trends and breakthrough ideas.
· Working hours:
+ Monday to Friday: 8:00am - 5:00pm
+ Saturday: 8:00am - 12:00pm
Working at: Glory Tower, 23 Cong Hoa St., Ward 4, Tan Binh District, HCMC
Quyền lợi
Chế độ bảo hiểm
Du Lịch
Chế độ thưởng
Chăm sóc sức khỏe
Đào tạo
Tăng lương
Du Lịch
Chế độ thưởng
Chăm sóc sức khỏe
Đào tạo
Tăng lương
Thông tin khác
Địa điểm làm việc
Hồ Chí Minh
23 Cộng Hòa, Phường 4, Tân Bình, Hồ Chí Minh
Hồ Chí Minh
23 Cộng Hòa, Phường 4, Tân Bình, Hồ Chí Minh
Thông tin chung
- Thu nhập: Cạnh tranh
Cách thức ứng tuyển
Ứng viên nộp hồ sơ trực tuyến bằng cách bấm nút Ứng tuyển bên dưới:
Hạn nộp: 04/01/2025
Giới thiệu công ty
Xem trang công ty
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