Marketing Manager (liquid milk/yogurt)

Marketing Manager will lead our brand strategy and elevate our presence in the liquid milk & yogurt
categories
• Develop and execute marketing strategies that strengthen our brand's market position and achieve desired business goals.
• Conduct in-depth market research to understand consumer behavior and identify opportunities within the liquid milk segments.
• Collaborate with product development teams to create innovative products that meet consumer needs and preferences.
• Design and oversee advertising and promotional campaigns across various media platforms.
• Analyze sales data and market trends to decide on brand positioning and pricing strategies.
• Foster relationships with key industry players, including retailers and distributors, to enhance brand visibility and sales.
• Manage the brand marketing budget, ensuring optimal allocation of resources for maximum impact.