marketing, social media & Event Management specialisBtl Viet Nam

A. Responsibilities 1. Digital Marketing and Social Media Communication: • Develop and implement innovative digital marketing and social media strategies to enhance brand visibility and engagement across various platforms. • Create engaging content that promotes BTL products and services, aligning with our brand voice and target audience's needs. • Manage social media profiles and presence, including Facebook, Zalo, Instagram, LinkedIn, Tiktok, and any additional channels that may be relevant. • Monitor social media and online mentions, engaging with customers and followers to foster community engagement. • Market survey & data collection to have optimal marketing strategy 2. Event Management and On-Site Conferences: • Plan, organize, and execute on-site events such as conferences, workshops, and seminars that promote BTL products and educate healthcare professionals. • Coordinate logistics, manage event schedules, liaise with vendors, and ensure seamless execution of events. • Utilize events as a platform for product demonstrations, fostering direct interaction with our target audience. 3. KOL Management: • Identify, engage, and manage relationships with Key Opinion Leaders (KOLs) in the cardiology and aesthetic equipment sectors. • Collaborate with KOLs to develop and disseminate content, leveraging their expertise and influence to enhance brand credibility and reach. • Organize KOL participation in events, webinars, and training sessions to maximize educational impact. 4. Marketing Analytics and Reporting: • Utilize analytics tools to track event success, digital marketing campaign performance, and social media engagement metrics. • Generate reports detailing achievements and insights, using data to inform future marketing strategies and decisions. 5. Collaborative Teamwork: • Work closely with the sales, product, and clinical teams to ensure cohesive marketing strategies that support sales objectives and product positioning. • Facilitate cross-departmental collaboration to leverage collective expertise in promoting BTL's product range.