Marketing Specialist

Mô tả Công việc
1. Regional market research, industry trends and competitor analysis, locate target
customers;.
2. Research and analysis of customer insights/feedback, to promote internal
continuous improvement and optimization of service content, process and customer
experience.
3. Define product application scenarios, refine competitive advantages, and clarify the
value for target customers.
4. Organize and plan market activities (national academic conferences, training
courses, regional meetings, in-hospital meetings), collaborate with sales to visit and
sell key client in tertiary hospitals, assist in building regional disciplinary
characteristics and academic influence, and manage local KOL resources;
5. Market access policy response and attack, including business qualification, ethical
review, the establishment of standardized charging prices and health insurance
qualification;.
6. Development of sales tools, including but not limited to sales tools, FAQ, etc.;.
7. Responsible for regional sales staff and product personnel product knowledge and
promotion strategy training, and assess the training effect.