Media Executive ( HCM )

From planning to implementation
Contribute to develop and deliver strategic pitch presentations & proposals:
- Research and analyze data to understand the client's target audience and the best ways to reach them through a variety of media channels.
- Contribute to create big idea and develop communication strategy.
- Determine the most suitable media mix given the nature of each client's business, budget and preferred advertising media.
- Present media plans to the client and later keep them informed of the campaign's progress.
Proactive to manage assigned tasks under Line Manager's supervision to deliver excellent execution across channels as committed to clients. Key duties include:
- Build project timeline, checklist.
- Work as media buying team member to ensure media plan is executed on time and to budget.
- Monitor the performance of online and offline advertising campaigns to ensure media plan is executed on time and to budget.
- Deal with advertising departments, media agencies to book good media spaces/advertising slots on newspapers, magazines, journals, broadcasts, social media sites, etc.
- Track progress, review project tasks to ensure that deadlines are met appropriately.
- Take and manage other requirements from Line Manager.
- Keep track and report on of industry developments relevant to their accounts, including the activity of key competitors.
Follow the company's standard integrated working process
Relationship management
- Well co-ordinate with clients, authorized agencies, third-party vendors, internal resources, etc. to gain their trust and ensure the deliverables to client.
Report
- Proactively communicate project status to Line manager weekly/monthly/quarterly/annually in a timely manner or raise alerts if any issue/concern/new client's request arises
Company/Department culture/system building
- Proactive to join good bonding activities to promote the company's culture