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Role Overview
As a Partnership Specialist, you will be responsible for building, nurturing, and expanding strategic relationships with key industry partners, including F&B brands, hotel/restaurant/cafe (HORECA) clients, culinary associations, media partners, and co-branding sponsors. Your primary goal is to drive mutual business growth, enhance United Vision's brand ecosystem, and unlock strategic collaboration opportunities across the Foodservice industry.
Key Responsibilities
Strategic Partner Acquisition: Identify, contact, and pitch collaboration opportunities to potential partners (F&B chains, culinary academies, raw material suppliers, chef associations, and lifestyle/B2B media).
Co-Marketing & Co-Branding: Design and execute joint marketing campaigns, cross-promotions, and co-branded initiatives that amplify United Vision's brand authority and reach.
Sponsorship & Resource Optimization: Secure sponsorship (in-kind or financial) for United Vision's key initiatives, events, and workshops, while exploring sponsor participation opportunities in partner events.
Relationship & Ecosystem Management: Act as the primary point of contact for key partners, ensuring strong ongoing engagement, high satisfaction, and long-term partnership retention.
Contracting & Legal Coordination: Collaborate with the internal Legal and Finance teams to finalize partnership agreements, MoUs, contract terms, and compliance requirements.
Commercial Synergy with Sales: Work closely with the Sales/B2B team to leverage partnerships into qualified business leads and commercial opportunities.
Performance Tracking & Reporting: Define KPIs for each partnership campaign, track ROI, and prepare periodic evaluation reports for the
Marketing Manager.
Industry Networking: Represent United Vision at F&B exhibitions, networking events, and industry seminars to broaden the company's network.
Required Qualifications & Skills
Bachelor's degree in Marketing, Business Administration, International Relations, or related fields.
At least 2-3 years of experience in Partnership Development,
Business Development, Account Management, or Strategic Alliances (preferably within F&B, Hospitality, or B2B sectors).
Strong negotiation, relationship-building, and communication skills.
Strategic thinking with a commercial mindset and strong business acumen.
Fluent in English (both written and spoken) - mandatory for interacting with international brands and partners.
Good presentation and pitching skills.
Self-motivated, proactive, and capable of managing multiple stakeholder projects simultaneously.
Benefits & Compensation
Competitive Salary: Negotiable based on experience and qualifications.
Annual Salary Review: Regular annual performance and salary reviews.
Insurance Benefits: Full participation in Social Insurance, Health Insurance, and Unemployment Insurance in accordance with Vietnamese labor laws.
Company Trip: Annual company trips and team-building activities.
Holiday & Tet Bonuses, Birthday Celebration
Dynamic Working Environment: A young, dynamic, and professional working environment with opportunities for learning, collaboration, and career development.
Career Development: Opportunities to enhance professional skills, gain industry exposure, and grow within the company.
Team Activities: Regular internal activities and events to promote team connection and a positive workplace culture.
Work Location
15 Tran Binh Trong Street, Cho Quan Ward, Ho Chi Minh City, Vietnam.
Working Hours
Monday - Friday: 8:00 AM - 5:30 PM
Saturday: 8:00 AM - 12:00 PM
Lunch Break: 12:00 PM - 1:30 PM