Mô tả công việc
Mô tả công việc
Mức độ phù hợp và xếp hạng của bạn so với ứng viên khác như thế nào?
A. WHAT WILL YOU DO WHILE YOU WOW:
Purpose of Role: Own the assigned product portfolio end-to-end across B2C (Home & Garden), from range planning and launch, through pricing and performance management, to phase-out. Act as the company's product authority: the person who knows the machines best and equips Sales, dealers and channel partners with the knowledge, tools and confidence to sell them.
Key Responsibilities:
1. Portfolio & Lifecycle Management - 25%
Maintain and develop the range architecture (entry / mid / premium) by category and by channel, ensuring clear price laddering and restricting internal cannibalisation.
Own the phase-in / phase-out calendar. Coordinate run-out stock, transition timing and communication with Sales and Supply Chain.
Monitor SKU productivity (revenue, margin, stock cover, ageing) and recommend rationalisation or reinforcement.
Maintain product master data: specifications, product hierarchy, codes, and assortment mapping by channel.
Align the local range with the Regional product roadmap; submit local market & challenges reports
Act as the point of contact between the local organisation and Regional / HQ Product Management on all product-related matters.
2. New Product Launch & Go-to-Market - 25%
Build the launch business case: volume and value forecast, recommended pricing, margin, target channels.
Develop the full GTM package: positioning, key selling points, channel and assortment plan, bundle and promotion mechanics, launch timeline.
Coordinate launch execution across Marcom (content and assets), Sales (listing and sell-in), and Supply Chain (first order, safety stock).
Track post-launch performance and lead the 30 / 60 / 90-day review: sell-in vs sell-out, listing coverage, price compliance, corrective actions.
3. Pricing & Margin Management - 20%
Build and maintain the price architecture across MT, GT, Online and B2B / Project channels - protecting margin while preventing channel conflict.
Monitor competitor pricing and street price. Flag erosion early and recommend corrective action.
Support the annual price review, cost / FX pass-through, and pricing approval submissions to management and Region.
4. Sales & Product Training / Enablement - 15%
Own the product training curriculum for internal Sales, dealer staff and channel promoters: content, materials, delivery calendar and certification.
Deliver classroom, on-site and online training sessions, and run product demonstrations at dealer and key account level.
Operate a train-the-trainer model: certify dealer and distributor trainers so coverage scales beyond one person.
Build and maintain the sales toolkit: battle cards, competitor comparisons, objection-handling FAQ, demo scripts, technical spec sheets.
Measure training effectiveness through knowledge assessment and post-training sell-out movement - not by number of sessions run.
5. Data, Reporting & Market Intelligence - 15%
Own the product performance dashboard: sell-in, sell-out, stock, mix and margin by category and channel.
Prepare the monthly category review for management, highlighting risks, opportunities and recommended decisions.
Maintain the competitor product and pricing database; conduct market sizing for assigned categories.
Provide product-level input into demand forecasting / S&OP.
B. OUR KÄRCHER WOW PACKAGE:
Dynamic and professional working environment, Internal skills training
Allowances for lunch, phone, and parking
Annual leave & Christmas holiday (25/12)
Comprehensive health insurance
Full social insurance in accordance with Labor Law
Yêu cầu
IT WOULD BE WOW IF YOU WOULD BRING THIS IN:
4-6 years in product management, product marketing or category management.
Bachelor's degree in Business, Marketing, Engineering or a related field.
Experienced in consumer durables, home appliances, power tools, or B2B equipment - categories that involve dealer networks, product demonstration, warranty and spare parts.
Demonstrated end-to-end ownership of a product line: has personally set prices, forecast volumes, launched products, and been held accountable for their performance - not only executed plans set by others.
Preferred: experience in a multinational matrix organisation, reporting into a regional or global product function.
Excel/Google Sheets Modelling: Advanced (Power BI is an advantage)
Commercial Mindset, Presentation & teaching presence
Business-level English for regional reporting and calls
Structured thinking
High level of ownership / accountability
Quyền lợi
Thưởng
Doanh số, hiệu quả công việc, lương tháng 13
Chăm sóc sức khoẻ
Bảo hiểm sức khỏe toàn diện
Khác
Phụ cấp cơm trưa
Phụ cếp điện thoại
Thông tin khác
NGÀY ĐĂNG
11/11/2026
CẤP BẬC
Nhân viên
NGÀNH NGHỀ
Tiếp Thị, Quảng Cáo/Truyền Thông > Quản Lý & Phát Triển Sản Phẩm
KỸ NĂNG
Product Marketing, Product Management, Phát Triển Sản Phẩm, Data Analysis
LĨNH VỰC
Bán lẻ/Bán sỉ
NGÔN NGỮ TRÌNH BÀY HỒ SƠ
Bất kỳ
SỐ NĂM KINH NGHIỆM TỐI THIỂU
4
QUỐC TỊCH
Người Việt Nam
Xem thêm
Thông tin chung
Nơi làm việc
- 811A-811B Trường Chinh, Tây Thạnh, Tân Phú, HCM