Regional Trade Marketing Assistant Manager, South

A. PURPOSE OF POSITION• Planning and implementing trade marketing plan to support sales activities.• Increase sales volume, increase points of distribution product through trade marketingexecution.B. KEY ACCOUNTABILITIES1/ Functional duties:• Develop and build Regional Trade Marketing plans in conjunction with Regionals Sales andRegional Core Team.• Manage trade tools and provide support to sale team to ensure sustainable volume growthobjectives.• Manage the PG Forces including recruiting, on-boarding, training, performance review.• Plan and manage company market assets such as coolers or draught machines.• Deploy, track, and manage the trade programs cascading from Head Quarters.• Plan, coordinate, and participate in promotional events.• Ensure excellent execution of the trade programs.• Manage the relationship with Key Accounts to improve sale out performance.• Manage trade marketing budgets to deliver commercial results.2/ Others• Conduct projects or tasks as and when assigned by Sale Head or Trade Head.